Blog
Summer
Webinar: Unlocking Black Friday Success – Insights Across Retail Sectors
Black Friday, Cyber Monday (BFCM for short), and the holiday period that follows are the Holy Grail of the retail and eCommerce sectors. While it marks the most profitable and busiest time of the year, retailers also face significant competitive and logistical...
8 Facts About Ecommerce Marketing Automation That Will Make You Think Twice
Marketing automation usually refers to a platform with associated tools and analytics to help develop a lead nurturing strategy. In short, it enables you to automate your marketing so you can shift your energy to more cerebral tasks and strategic thinking. It can be a...
5 Tips for a Successful Cart Abandonment Email
Cart abandonment might be the Boogeyman that every e-shop is scared of but, what is it, though? When potential customers visit your site and show interest in multiple products, eventually they will add some of them to their basket. Isn't this what you really aim for,...
What Exactly Is Email Marketing Lifecycle? A Practical Guide for E-Commerce
Engaging customers is a critical part of boosting sales. Smart marketing strategies are starting to emphasize more and more on the email marketing lifecycle, because it is usually far easier and more cost-effective to get repeat business from existing customers than...
8 Facts About Ecommerce Marketing Automation That Will Make You Think Twice
Marketing automation usually refers to a platform with associated tools and analytics to help develop a lead nurturing strategy. In short, it enables you to automate your marketing so you can shift your energy to more cerebral tasks and strategic thinking. It can be a...
5 Tips for a Successful Cart Abandonment Email
Cart abandonment might be the Boogeyman that every e-shop is scared of but, what is it, though? When potential customers visit your site and show interest in multiple products, eventually they will add some of them to their basket. Isn't this what you really aim for,...
What Exactly Is Email Marketing Lifecycle? A Practical Guide for E-Commerce
Engaging customers is a critical part of boosting sales. Smart marketing strategies are starting to emphasize more and more on the email marketing lifecycle, because it is usually far easier and more cost-effective to get repeat business from existing customers than...