Blog
Summer
Back to School Retail Trends and Statistics for Retailers
The back-to-school (B2S) season is more than just a busy shopping period; it’s a pivotal time that significantly impacts annual sales for retailers. As students and parents gear up for a new academic year, retailers must strategically align their offerings to meet the...
Strong Customer Authentication and eCommerce: How to (properly) prepare your business
Last year’s implementation of GDPR was not the end of changes in terms of EU regulations influencing the eCommerce landscape. The second Payment Services Directive or (PSD2) is a new EU directive that means changes in the customer verification process for online...
The Best Summer Marketing Campaigns for eCommerce [2025]
Nowadays, sunny summer days aren’t an obstacle for retail marketers. Shoppers constantly stay “plugged in”, even when relaxing poolside. In fact, summer shoppers are 2–3x more likely to browse and shop on the go, from beach loungers to airport lounges, making...
The Marks & Spencer eCommerce Case Study: 3 Growth Lessons for Retailers
The Marks & Spencer eCommerce case study serves as an inspiration to every eCommerce marketer. The old saying: “It’s better late than never,” comes to mind. It's a tale of failures and comebacks. That’s what makes the Marks and Spencer eCommerce story so...
Strong Customer Authentication and eCommerce: How to (properly) prepare your business
Last year’s implementation of GDPR was not the end of changes in terms of EU regulations influencing the eCommerce landscape. The second Payment Services Directive or (PSD2) is a new EU directive that means changes in the customer verification process for online...
The Best Summer Marketing Campaigns for eCommerce [2025]
Nowadays, sunny summer days aren’t an obstacle for retail marketers. Shoppers constantly stay “plugged in”, even when relaxing poolside. In fact, summer shoppers are 2–3x more likely to browse and shop on the go, from beach loungers to airport lounges, making...
The Marks & Spencer eCommerce Case Study: 3 Growth Lessons for Retailers
The Marks & Spencer eCommerce case study serves as an inspiration to every eCommerce marketer. The old saying: “It’s better late than never,” comes to mind. It's a tale of failures and comebacks. That’s what makes the Marks and Spencer eCommerce story so...

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