The Starter Guide to Ecommerce Marketing Campaign Automation: It’s All About Conversions

by Joyce Qian | Aug 8, 2017 | Marketing Automation

2019 Update: We released a detailed eCommerce Marketing Automation guide. You can read it here. In a recent article, we discussed the rising role of marketing campaign automation in e-commerce marketing due to the tremendous benefits it has on e-commerce sales. In...

3 On-site Retargeting Tactics to Grow Ecommerce Sales

by ContactPigeon | Aug 1, 2017 | Ecommerce & Retail Marketing

The most common on-site retargeting practice is to capture visitors before they leave your eCommerce website in a subtle yet clever way. As discussed in our first onsite retargeting blog post, on-site retargeting is as valuable as your most precious business associate...

Why Marketing Campaign Automation Should Be a Part of Ecommerce Marketing?

by ContactPigeon | Jul 26, 2017 | Ecommerce & Retail Marketing

Marketing campaign automation is one of the most successful digital marketing practices in recent years. Why? Not only for its multiple benefits. Not only because it helps you integrate your Sales team with your Marketing team or because it enables you to boost your...

Onsite Retargeting: Your Ecommerce Success Recipe

by ContactPigeon | Jul 20, 2017 | Ecommerce & Retail Marketing

The essence of retargeting is to increase conversions, grow leads, boost revenue and simultaneously keep all your visitors satisfied. If you think this is a tall order, then keep reading. Onsite retargeting is a way to prompt a targeted message, either text or media...

5 Key Ecommerce Metrics you Need to Track Daily

by ContactPigeon | Jun 28, 2017 | Ecommerce & Retail Marketing

“Not everything that can be counted counts, and not everything that counts can be counted.” – Albert Einstein OK, maybe Einstein never said that (according to quoteinvestigator.com this quote belongs to the sociologist William Bruce Cameron) but, the...