Blog
Summer
Temu Marketing Strategy: A Case Study of the Trending eCommerce Star
Anyone browsing social media has probably seen a series of curated ads from Temu filled with product suggestions based on their search history. Founded in 2022, the Boston-based company has garnered 50 million downloads, surpassing the popularity of Amazon. The brand...
14 Most Powerful Words in Email Marketing [Infographics]
You have tested the design and tweaked the "Call to Action" button repeatedly to increase engagement in your email marketing. While you are seeing an uplift in open and clicks, you are looking for more. But what more can you do? Examining how you write your email copy...
What You Didn’t Know About Cart Abandonment Emails?
Generally, online businesses should focus on continually analyzing their sales funnel to identify bottlenecks where customers are lost. One of the most common places to lose an interested and qualified lead is right at checkout. Many consumers report that they abandon...
Get Better Results with Repurchase Reminders (aka Replenishment emails)
Winning a customer is hard, winning a loyal customer is even harder. Despite the difficulty, it's worth the effort because the ability to effectively re-engage existing customers is vital for the longevity of an eCommerce business. After all, having a larger...
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14 Most Powerful Words in Email Marketing [Infographics]
You have tested the design and tweaked the "Call to Action" button repeatedly to increase engagement in your email marketing. While you are seeing an uplift in open and clicks, you are looking for more. But what more can you do? Examining how you write your email copy...
What You Didn’t Know About Cart Abandonment Emails?
Generally, online businesses should focus on continually analyzing their sales funnel to identify bottlenecks where customers are lost. One of the most common places to lose an interested and qualified lead is right at checkout. Many consumers report that they abandon...
Get Better Results with Repurchase Reminders (aka Replenishment emails)
Winning a customer is hard, winning a loyal customer is even harder. Despite the difficulty, it's worth the effort because the ability to effectively re-engage existing customers is vital for the longevity of an eCommerce business. After all, having a larger...