Blog
Summer
The Ultimate Guide to Retail Customer Journey Builder
Optimize your retail customer journey, map & automate it with ContactPigeon. Personalize each touchpoint to boost loyalty, engagement & sales.
The 26 most important retail KPIs every retailer should monitor
KPIs, or key performance indicators, are a way for companies to track their progress toward a specified goal. As a retailer, recognizing retail trends and the most important KPIs to measure, allows eCommerce professionals to improve current strategies and helps focus...
FMCG Marketing Strategies to Increase YOY Revenue
With recent events like COVID-19 and the restrictions that came along with it, retail marketing on an omnichannel level has become increasingly more important for consumer retention and overall company success. In 2020, online grocery sales saw a 103%...
ALDI’s marketing strategy: The key growth ingredients of the FMCG titan
A giant in the UK's grocery industry, ALDI prides itself in selling the most economical quality items. Over the past decade, ALDI's marketing strategy has aimed at aggressive growth globally, trying to ensure everyone has nearby ALDI stores or a nearby ALDI...
The 26 most important retail KPIs every retailer should monitor
KPIs, or key performance indicators, are a way for companies to track their progress toward a specified goal. As a retailer, recognizing retail trends and the most important KPIs to measure, allows eCommerce professionals to improve current strategies and helps focus...
FMCG Marketing Strategies to Increase YOY Revenue
With recent events like COVID-19 and the restrictions that came along with it, retail marketing on an omnichannel level has become increasingly more important for consumer retention and overall company success. In 2020, online grocery sales saw a 103%...
ALDI’s marketing strategy: The key growth ingredients of the FMCG titan
A giant in the UK's grocery industry, ALDI prides itself in selling the most economical quality items. Over the past decade, ALDI's marketing strategy has aimed at aggressive growth globally, trying to ensure everyone has nearby ALDI stores or a nearby ALDI...
