Blog
Summer
The Leroy Merlin Marketing Strategy: Analyzing the European Home Improvement Powerhouse
Leroy Merlin, a leading home improvement and gardening retailer based in France, has established itself as a major force across Europe and beyond through a customer-focused and innovation-driven marketing strategy, supported by the shift toward hyper-personalization...
The 16 Best Easter Campaigns of All Time
Retailers and growth marketers alike need to be completely aligned with the pulse of the market, if they wish to succeed and implement marketing strategies that stand out. In 2021, estimates showed immense growth in Easter spending for the retail sector. In the UK...
8 Proven Easter Promotion Ideas for eCommerce
Modern eCommerce specialists drive a significant share of their sales during the holiday season. November and December, in particular, are huge months that produce major profits. That being said, opportunities abound throughout the remainder of the year, especially...
Martech Trends 2022: 48 industry experts share their insights
The last couple of years has been at least challenging for most industries around the world. The pandemic's impact has caused fundamental shifts in consumers' behavior and brands' strategy, decision-making, and mentality. For sure this forced companies across all...
The 16 Best Easter Campaigns of All Time
Retailers and growth marketers alike need to be completely aligned with the pulse of the market, if they wish to succeed and implement marketing strategies that stand out. In 2021, estimates showed immense growth in Easter spending for the retail sector. In the UK...
8 Proven Easter Promotion Ideas for eCommerce
Modern eCommerce specialists drive a significant share of their sales during the holiday season. November and December, in particular, are huge months that produce major profits. That being said, opportunities abound throughout the remainder of the year, especially...
Martech Trends 2022: 48 industry experts share their insights
The last couple of years has been at least challenging for most industries around the world. The pandemic's impact has caused fundamental shifts in consumers' behavior and brands' strategy, decision-making, and mentality. For sure this forced companies across all...