As we flip over the most recent Black Friday Cyber Monday chapter of the retail year, it’s time to dive into data to call out a few key eCommerce trends from this year’s biggest shopping event. This is our second Black Friday Report since 2017 where we analyzed millions of transactional records across ContactPigeon’s eCommerce 250+ clients across North America and Europe. Consumer enthusiasm drove online sales to new heights this Black Friday 2018 weekend at $18B in turnovers just in the United States. This trend reflects globally as well, as more retailers across Europe and Asia adopt the occasion
Marketer Spotlight: Meet Spitishop’s Themis Bezioulas
Our Marketer Spotlight series kicked off in July successfully. In this series, we provide a look into a marketer’s day to day life and learn about the path taken and lessons learned to excel in this demanding profession. This month, we are excited to have Themis Bezioulas as a guest for our Marketer Spotlight. In the Marketer Spotlight: Themis Bezioulas Themis is the main driver behind the digital marketing success at Spitishop, where he built his career from the ground up as the Digital Marketing Administrator. Themis is known for building and sustaining effective digital marketing strategies, but also his keen interest in