Growth Archives - ContactPigeon

10+1 High Converting Abandoned Cart Email Examples For Inspiration

March 13, 2019 by ContactPigeon in Growth

Are you ready to dive deep and explore the top abandoned cart email examples from the most successful eCommerce brands of 2018? If you are an eCommerce manager looking to grow your brand in 2019, you should be. The truth is that addressing abandoned carts is key to unlocking trillions of unspent dollars – as much as $4 trillion, to be exact based on 2017 data. Whether shoppers are browsing to buy later, seeking a better deal on shipping, or getting side-tracked, the statistics for eCommerce cart abandonment are staggering — with an average cart abandonment rate as high as

7 Super Lovable Valentine’s Day Email Marketing Ideas

January 15, 2019 by ContactPigeon in Growth

Valentine’s Day is just around the corner, meaning eCommerce retailers must prepare awesome Valentine’s day email marketing ideas now to boost conversions and compete to win the hearts of their visitors. And, if you’re not convinced that this holiday is not worthy of the hype, just consider that the National Retail Federation reported consumers spent $19.6 billion on Valentine’s Day in 2018 (including online, in stores and in restaurants or an evening out). That’s right. Valentine’s Day is a multi-billion-dollar holiday celebrated by over 50% of consumers, worldwide! And, online shopping is trending more than ever. In 2018, 40% of

The Step By Step Holiday Email Marketing Checklist

November 27, 2018 by ContactPigeon in Growth

Online sales are trending more than ever this holiday season, and as an eCommerce owner, preparing a mind-blowing holiday email marketing strategy will make your brand to stand out from the crowd. According to Statista, in 2017 holiday season retail eCommerce sales in the U.S. amounted to a new record of $106.14 billion. And, the projected holiday season sales in 2018 are expected skyrocket to bring in around $123.73 billion. That means that if you are properly prepared this holiday season, you should expect to see your sales soar to new heights as well. It is a fact that human beings are creatures of habit.

16 Fairytale-ish Happy Holiday Email Subject Lines for Christmas

November 20, 2018 by ContactPigeon in Growth

The holiday season has arrived and children are listening for the jingling bells of Santa’s sleigh as Christmas is fast approaching. Storefronts are pulling out all the stops as they deck their display windows with holiday cheer and eCommerce marketers need to do the same for their holiday email marketing campaigns to stay on the cutting edge. This is because Christmas is the most profitable holiday for the eCommerce industry. During the 2017 holiday season, online sales hit a new record high of $108.2, a 14.7% increase year-on-year. According to projections, 2018’s eCommerce holiday sales are expected to reach as much as $123.73 billion.

Email List Segmentation Best Practices for Ecommerce [2019 updated]

eCommerce Segmentation Best Practices 2018

October 22, 2018 by ContactPigeon in Growth

Email marketing is a reliable and effective marketing tool that eCommerce companies rely on to grow their business, however, without utilizing segmentation to help your company send more relevant and successful marketing campaigns, you are missing out. This email list segmentation best practices 2019 guide aim to help email marketers to create better newsletters to the intended audience segments. In previous articles, we’ve discussed the benefits of list segmentation sufficiently. We cannot emphasize enough the reasons why segmentation is a vital element of your marketing campaign, as it allows you to split up your potential customers by grouping them together according to

[Infographic] Email Marketing: Realize the ROI & Improve Bottom Line

October 15, 2018 by Guest Contributor in Growth

Email marketing has come a long way since AOL laid the foundations for what Is now one of the most ubiquitous forms of communication back in 1999. Although email hasn’t changed too much since it’s initial conception, it continues to evolve. Today, global email users amount to virtually half the entire planets population. Although this may not be fully accurate considering users have duplicate accounts, this figure is expected to grow steadily. (Statista, 2018). It is a common misconception that email is dying out and being replaced by social media. This couldn’t be farther from the truth. Email isn’t going

5 Free Email Marketing Tools for High Performing Newsletters

October 11, 2018 by ContactPigeon in Growth

Email marketing continues to be one of the key communication and marketing channels between brands, business, and customers, and creating an optimized email marketing campaign has never been easier due to all of the free email marketing tools available. How many businesses are using email marketing to reach their customers? A recent survey conducted by The Manifest consisting of digital marketers working for U.S. companies — 73 percent working for B2C companies, and 27 percent for B2B companies — showed that 32% of businesses are sending out emails on a daily basis, while 41% are doing so weekly. With that volume, you

The Ultimate eCommerce Marketing Automation Guide for 2019

June 26, 2018 by Joyce Qian in Growth

A primary attraction of running an eCommerce business is the ability to control many aspects of your business operations from just about anywhere via the internet. But merely existing as an online business isn’t enough anymore. To thrive, you need to continuously adopt best practices to refine your business model. One of the most profitable arrows in your eCommerce quiver is the automation of your marketing processes. This article attempts to gather the best practices across the globe into this step by step eCommerce marketing automation guide for your reading convenience. Marketing Automation: Why Should I Bother? The e-Commerce boom is revolutionizing

Super (Daddy) Cool Father’s Day Email Subject Lines for eCommerce

May 29, 2018 by ContactPigeon in Growth

Father’s Day email subject lines, plus campaign ideas to skyrocket your eShop sales Father’s Day is just around the corner. For reasons unknown, Father’s Day is often a neglected holiday when compared to the hype that Mother’s Day receives. For eCommerce marketer, ignoring the impact of the holiday on your businesses may prove to be a costly mistake. According to National Retail Federation surveys, 33% of the consumer plans to purchase Father’s Day gifts online. At the same time, Father’s Day spending reached an all-time high in the USA at $15B in 2017, nearly doubling from the decade before. This

The eCommerce Nurture Campaign Best Practices for 2019 (that work)

eCommerce Lead Nurturing Emails Best Practices

May 24, 2018 by ContactPigeon in Growth

If you’re in any kind of online business today, you should know about the importance of nurture campaigns in eCommerce and the best practices on how to design successful nurturing sequences. Why? The reason is simple. In the landscape where competition is just one search or clicks away, rarely do a business score a sale on the first outreach or visit session. Or the second. But with a consistent lead nurturing strategy, you can turn the corner for your marketing efforts. A DemandGen report showed that 4%-10% higher response rate when measured against solitary email campaigns. Ecommerce owners and marketers, even those

Category: Growth