How to generate eCommerce sales with Instagram [2024]

eCommerce sales instagram cover
Published: Mar 19, 2020 | Updated: Feb 1, 2024 by Guest Contributor in Ecommerce

Today, Instagram is not just a photo-sharing app. It has come a long way to become a real powerhouse that offers a whole host of potential for online business, especially after the company officially launched the Instagram Shops, on May 2020. With over 2 billion monthly active users, and more than 60% of users come in contact with businesses and brands, Instagram eCommerce is undoubtedly the way to go in 2023. However, just like with every eCommerce or social media channel, success is not guaranteed just by being there. You still need to possess a proper strategy if you want

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12 Marketing Tips to Increase Your eCommerce Sales Fast

12 Marketing Tips to Increase eCommerce Sales
Published: Apr 11, 2018 | Updated: Aug 30, 2019 by Guest Contributor in Ecommerce

The purpose of marketing is to increase your sales & awareness. For marketing to work you’ll need a strategy that combines a variety of different marketing actions, that together will successfully bring you your desired results – growing your eCommerce sales. When talking about eCommerce, there are some really easy to implement marketing actions. These actions, together, can help you boost your sales and increase the awareness of both, your products and your brand. These actions are really easy and fast to conduct, so keep reading and prepare yourself for a great success! Generate Trust on Your Site Even if

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Ways to Use Coupon Offers in Your Marketing Strategy

Coupon offers for eCommerce Marketing Strategy
Published: Oct 19, 2017 | Updated: Aug 30, 2019 by ContactPigeon in Ecommerce

Coupon offers and specific deals are an excellent way to encourage people to buy your products or services. Not only can they encourage lead conversion, but they can also drive up customer retention and boost customer loyalty. Despite their power, however, it can be daunting figuring out how to use coupons in the most effective way possible to drive up sales for your e-commerce company. After all, there are countless types of coupon offers that companies can make available — as well as endless ways that they can be made available to consumers. If you’re a marketer or e-shop owner who wants

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Cyber Monday Trends and Insights We Can Apply to 2017

Cyber Monday 2017 Insights
Published: Oct 3, 2017 | Updated: Oct 9, 2019 by ContactPigeon in Ecommerce

Cyber Monday is the first Monday after Thanksgiving and has historically been one of the biggest shopping days of the year. Last year, shoppers spent $3.36 billion online, a 9.4-percent increase from the year before. It has surpassed Black Friday, the Friday after Thanksgiving, as the day where shoppers shell out the most cash. Here are some Cyber Monday trends that we’ve seen in the past and projections on what we can expect going forward.   How Cyber Monday Got Started? In 2005, The National Retail Federation sent out a press release coining the term Cyber Monday. According to their

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