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Discover our most recent marketing insights.
AI Commerce & Chatbots: The CMO’s Checklist for Transforming the Shopper Journey
What once began as casual digital window-shopping has evolved into a high-speed, hyper-personalized experience powered by...
Customer Experience Metrics & KPIs: Global Benchmarks for Growth
Customer loyalty, retention, and revenue growth all trace back to one critical foundation: measurable, high-impact customer...
Optimizing Email Campaigns with AI: Automation and Personalization
Email marketing has evolved far beyond its roots as a simple broadcast channel. In omnichannel retail, it now serves as a...
The Leroy Merlin Marketing Strategy: Analyzing the European Home Improvement Powerhouse
Leroy Merlin, a leading home improvement and gardening retailer based in France, has established itself as a major force across...
How to Build a Customer Retention Strategy for Long-Term Success
Here’s a number that should make every retail executive pause: Retaining a customer can be 5 to 25 times more cost-effective...
Achieving Retail Excellence in the Balkans: 50 Do’s & Don’ts for Retail Executives
Retail in the Balkans is experiencing an unprecedented boom, with eCommerce growing at 20% year-over-year, more than double the...
ContactPigeon to Co-Host Netpeak Friends Day: CRM & Marketing Automation Edition
We’re excited to announce that ContactPigeon is partnering with Netpeak Bulgaria to co-host one of the most anticipated events...
Maximize Father’s Day Retail Sales: Proven Marketing Tips
Father’s Day spending is projected to hit a record $22.4 billion, highlighting a massive opportunity for retailers [NRF]. Brands...
The Top 20 Highest-Rated Customer Data Platforms in G2
In today’s digital landscape, Customer Data Platforms (CDPs) have become mission-critical tools for retail and marketing...
Top Trends Shaping the Cosmetics Industry in 2025
In 2025, beauty is not simply about products, but personalized experiences and meaningful connections. Driven by rapid...
How AI Marketing is Revolutionizing Retail Customer Engagement
Struggling to keep customers engaged, personalize experiences, and manage marketing efficiently? Traditional retail marketing...
Top Trends Driving the Toys & Games Industry in 2025
The toys & games industry is undergoing a dynamic transformation in 2025, driven by rapid tech innovation, growing...
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