The GDPR FAQ: Answers for Upcoming Changes

GDPR FAQ

Anytime a sweeping new law goes into effect throughout the European Union; there will be questions and concern regarding who the law applies to and how it is to be implemented. When the subject matter is something as timely and politically volatile as consumer data protection requirements, the level of overall anxiety rises considerably. That’s why we are putting together the GDPR FAQ. Here are the answers to questions most people are asking about the GDPR. The GDPR FAQ: All the questions that baffle you GDPR FAQ 1. What is GDPR? Answer: GDPR, which stands for General Data Protection Regulation, is

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12 Marketing Tips to Increase Your eCommerce Sales Fast

12 Marketing Tips to Increase eCommerce Sales

The purpose of marketing is to increase your sales & awareness. For marketing to work you’ll need a strategy that combines a variety of different marketing actions, that together will successfully bring you your desired results – growing your eCommerce sales. When talking about eCommerce, there are some really easy to implement marketing actions. These actions, together, can help you boost your sales and increase the awareness of both, your products and your brand. These actions are really easy and fast to conduct, so keep reading and prepare yourself for a great success! Generate Trust on Your Site Even if

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The Complete GDPR eCommerce Checklist

The GDPR eCommerce Checklist

The most important and sweeping change in digital privacy regulation in the world will come into effect on May 25th of this year in the EU. We’ve already published a GDPR FAQ to help you understand it but we also decided to also release a GPDR eCommerce checklist to get your back covered. The EU General Data Protection Regulation (GDPR for short) is transforming the way we treat digital data and affecting practically any website or organization that collects, stores and uses customer data. This includes a majority of eCommerce stores, as GDPR applies not only to European organizations but to

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What You Need To Do To Your Shopify Store To Upgrade It For 2018

Upgrade your Shopify Store for 2018

As a Shopify store owner, your work is never done. An online store is a work-in-progress, requiring regular tweaks and upgrades to keep up-to-date and offer your customers a fast, user-friendly shopping experience. So what can you do to upgrade your Shopify store for 2018 and start the year as you mean to go on? For a little inspiration, check out The Best of the Best Shopify Stores of 2017. Make it personalized and interactive It’s no secret that today, most people have little time and low attention spans. It’s not entirely our fault, after all, society has designed a system

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27 Top eCommerce Checkout Tips for 2018

eCommerce Checkout Tips

For your business to succeed online, the need for top-notch eCommerce checkout practices cannot be overstated. But establishing your systems is just the beginning. Since eCommerce is continually evolving, last year’s state-of-the-art techniques may be hopelessly outdated today. To maximize the efficiency of your eCommerce checkout, you should always be optimizing and experimenting with new methods and tactics. This helps you to stay on top of the eCommerce game and in front of your competitors. Whether if your shop is built on Shopify, BigCommerce, WooCommerce, Magento or any other platform, here are the 28 practical eCommerce checkout tips to ensure

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Valentine’s Day Infographic: Email Marketing & eCommerce Insights

Valentine's Day Infographic

Valentine’s Day has become more than just a western holiday celebrating love and romance, but an international holiday with substantial commercial success. As a holiday, it has achieved the commercial status that’s only surpassed by Black Friday and Christmas. According to National Retail Federation estimate, the average American would spend $136.57 this year celebrating Valentine’s Day, with an overall estimate at $18.2B in retail spend for 2018. Here at ContactPigeon, we are also curious to find out how the last Valentine’s Day fared for our eCommerce customers1. Here are the key findings from 2018 Valentine’s Day infographic on the email marketing and eCommerce data.

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The Best of the Best Shopify Stores (2018 updated)

10 Best Shopify Stores

2018 was an amazing year for eCommerce so far, and Shopify was at the head of the game. From artisanal soaps to furniture to electronics, retailers all over the world showcased their products and made a solid income via the eCommerce channel. We took a look at some of Shopify’s most popular sites and created a shortlist of those we believe are the best Shopify stores in 2018. We evaluated them based on the following criteria revolving around website experiences: Effective marketing pop-ups Navigation menu Overall homepage design Product page Mobile display Interesting tools Generally cool features Here is our Top 10 Best

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The eCommerce Checkout Best Practices Infographic

Checkout best practices

It is particularly frustrating to see online visitors go thru the entire shopping journey – finding their desired product, add to cart, and hit checkout – only to drop out at the very last step at checkout. This is a common challenge eCommerce marketers and owners face. Which also explains why our earlier article on eCommerce Checkout Best Practices is one of the most read pieces. So, we created an eCommerce checkout best practices infographic with all the best practices of the checkout process that may help you reduce your checkout abandonment rate, thereby boosting your store’s conversions What causes eCommerce

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Black Friday Email Marketing Report 2017 [Infographic]

Black Friday 2017 Email Marketing Report

2018 update: Our new Black Friday report 2018 is out! Read it here!   Each year, online retailers make new records during the Black Friday and Cyber Monday shopping period. In 2016, consumers spent a total of $12B online over the Black Friday weekend alone. Black Friday 2017 was no exception, as a growing number of consumers opt for the comfort of their home (office) over the crowded streets and malls when it comes to grabbing the best Black Friday deals. At ContactPigeon, we analyzed millions of transactional records for a sneak peek into how Black Friday 2017 was shaped up. We have

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Study: How Do Millennial Shoppers Behave on Black Friday & Cyber Monday?

How Millennial Shoppers Behave on Black Friday & Cyber Monday

This year, 20% of Millennial shoppers won’t make a single holiday purchase in a brick-and-mortar store. Instead, they will likely continue escalating an unstoppable national trend toward e-buying by holiday shoppers. Dollars spent online already outpace those spent in retail stores during this Christmas shopping season. According to the National Retail Federation, 154.4 million shoppers bought products on the Thanksgiving/Black Friday weekend in 2016. Of those, 108.5 million shopped online while 99.1 million shopped in stores.   Nearly half of Black Friday and Cyber Monday are Millennial Shoppers  Millennial shoppers love Black Friday and Cyber Monday. 2016 Black Friday sales buried 2015 numbers

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