by Dimitris Stravopoulos | May 9, 2025
Customer Story / Groupe SEB Connecting Worlds: UnifyingIn-Store and Online CustomerExperiences. Table of Contents 2 3 Customer Story / Groupe SEBStory Behind the BrandSolutions2-Way QR Codes for RetailersResultsFrom July 2023 to July 2024 +16%42%Key TakeawayGrow your...
by Joyce Qian | May 2, 2025 | Ecommerce & Retail Marketing
Father’s Day spending is projected to hit a record $22.4 billion, highlighting a massive opportunity for retailers [NRF]. Brands must go beyond traditional promotions to stand out in a crowded market. A strong Father’s Day Marketing Strategy that leverages automation,...
by Joyce Qian | Apr 25, 2025 | Customer Data Platform, Marketing Automation
In today’s digital landscape, Customer Data Platforms (CDPs) have become mission-critical tools for retail and marketing executives looking to stay competitive. In 2025, the ability to unify customer data, activate real-time personalization, and comply with tightening...
by Joyce Qian | Apr 17, 2025 | Brand Stories, Ecommerce & Retail Marketing
In 2025, beauty is not simply about products, but personalized experiences and meaningful connections. Driven by rapid advancements in AI, augmented reality (AR), ESG initiatives, and omnichannel marketing for cosmetics, the cosmetics industry trends in 2025 reflect a...
by Dimitris Stravopoulos | Mar 31, 2025
Campaign Automation for Retailers Deliver personalized omnichannel experiences with automation flows Get Started Simple, powerful triggered automation. Enagement at the right moments Marketing Campaign Automation as your silent salesforce. It helps you identify the...
