by ContactPigeon | Dec 21, 2018 | Ecommerce & Retail Marketing
Email marketing has made some notable strides over the past few years to become a major channel for eCommerce. However, the eCommerce email marketing landscape wasn’t always such a seamless, automated process. Once upon a time, companies marketed their brands and...
by Joyce Qian | Dec 5, 2018 | Ecommerce & Retail Marketing
As we flip over the most recent Black Friday Cyber Monday chapter of the retail year, it’s time to dive into data to call out a few key eCommerce trends from this year’s biggest shopping event. This is our second Black Friday Report since 2017 where we analyzed...
by ContactPigeon | Nov 9, 2018 | Ecommerce & Retail Marketing
Ecommerce trends have an undeniable growing influence on shoppers and retail sales. In fact, figures for the most up-to-date eCommerce trends show that eCommerce influences as much as 56% of in-store purchases, while eCommerce itself represents almost 10% of U.S....
by Joyce Qian | Oct 31, 2018 | Ecommerce & Retail Marketing
As Black Friday approaches, online businesses must hone their strategies to capitalize on this substantial shopping event. Numbers show that in BFCM 2025, nearly three out of four consumers report that they are very likely to shop. As online sales burgeons, brands...
by Joyce Qian | Oct 29, 2018 | Ecommerce & Retail Marketing
Black Friday, the retail industry’s annual shopping extravaganza, is a crucial period for eCommerce success. For C-level executives, understanding the key terms, strategies, and metrics associated with Black Friday is essential for navigating this high-stakes...