Blog
Summer
Customer Experience Metrics & KPIs: Global Benchmarks for Growth
Customer loyalty, retention, and revenue growth all trace back to one critical foundation: measurable, high-impact customer experience metrics. In 2025, brands that track the right CX KPIs and accumulate the correct data are building competitive advantages. Global...
Shoptalk 2024 Europe: How to get properly prepared for the famous retail event
After so many changes these past few years, now that physical events are back on track, the need to stay connected and updated with the latest trends increases day by day. Luckily, contrary to 2020 and 2021, 2023 is a year full of interesting and useful business...
Sainsbury’s Marketing Strategy: Becoming the Second-Largest Supermarket Chain in the UK
The name “Sainsbury’s” is familiar to people across all demographics and age groups in terms of quality and affordable grocery shopping in the United Kingdom. Rising from humble origins in the 19th Century, Sainsbury’s long-term growth remains one of the biggest...
ContactPigeon partners with Athens University of Economics and Business (AUEB) for the second year in a row
After last year’s successful collaboration between ContactPigeon and the Athens University of Economics and Business, the two organizations renewed their partnership for 2022. During the spring semester, the esteemed faculty of AUEB welcomed the Pigeons into their...
Shoptalk 2024 Europe: How to get properly prepared for the famous retail event
After so many changes these past few years, now that physical events are back on track, the need to stay connected and updated with the latest trends increases day by day. Luckily, contrary to 2020 and 2021, 2023 is a year full of interesting and useful business...
Sainsbury’s Marketing Strategy: Becoming the Second-Largest Supermarket Chain in the UK
The name “Sainsbury’s” is familiar to people across all demographics and age groups in terms of quality and affordable grocery shopping in the United Kingdom. Rising from humble origins in the 19th Century, Sainsbury’s long-term growth remains one of the biggest...
ContactPigeon partners with Athens University of Economics and Business (AUEB) for the second year in a row
After last year’s successful collaboration between ContactPigeon and the Athens University of Economics and Business, the two organizations renewed their partnership for 2022. During the spring semester, the esteemed faculty of AUEB welcomed the Pigeons into their...