Follow up emails are a must-do in the digital age whether you’re selling via cold contact, pursuing a job, following up with a prospect or existing customer. In eCommerce, follow up emails are essential for customer activation, retention, and repeat business. Sending effective follow up communications after key actions by customers is essential because it shows you’re listening and catering to their needs. From abandoned shopping carts, to customer reviews, and even complaints, any time a customer interacts with your eShop, reaching out promptly to them is critical to keep the dialog going. This will drives transactions and, ultimately, satisfaction. In this article,
7 Must-Have eCommerce Follow Up Emails Every eShop Needs
April 17, 2018 by ContactPigeon in Marketing Automation