marketing ideas Archives - ContactPigeon

14 Back-to-school retail ideas to boost revenue

August 1, 2022 by ContactPigeon in Ecommerce

As summer comes to a close, parents are prepping to send their kids back to school. This event marks one of the largest shopping booms of the year, with parents to be expected to spend $37 billion. In 2021, back-to-school shopping rose by 16% as kids went back to class, and that number is expected to rise even more this year. You can use some of the most creative back-to-school campaign ideas from big retailers, to highlight your fast-moving consumer goods (FMCG) and capture these shoppers. Table of Contents > Back-to-school spending and COVID-19 > Back-to-school marketing ideas for all

Best Back to School Campaign Ideas: How 20 Big Retailers Nailed It

August 14, 2020 by Joyce Qian in Ecommerce

The Back to School season is always an attractive opportunity for retailers to get a foothold ahead of the holiday season. In fact, the Back to School shopping season is second only to Black Friday as America’s largest retail event. For 2022, the National Retail Foundation predicts K-12 back to school spending is set to hit $36.9 billion, breaking the previous record of $30.3, set way back in 2012. Taking college into account, Back to School 2022 could bring over $110 billion, up from $71 billion in 2021. If the forecast comes true, it will be the first time the

May 4th Marketing Ideas to Rocket eCommerce Conversions

May 3, 2018 by Joyce Qian in Ecommerce

For the millions of Star War fans across the world, May 4th is a special day. The fanbase has elected this day as Star Wars Day for the pun on the franchise’s now legendary catchphrase “May the Fourth be with you”. As our tribute to this day, we channeled some Jedi wisdom to come up with four May 4th marketing ideas to give your eCommerce results a boost. May 4th Marketing Ideas for Your eCommerce Store All of the ideas can be implemented any time, but you can opt to maximize the effect by implementing it with a touch of Star