Best Back to School Campaign Ideas: How 14 Big Retailers Nailed It

Back to school campaign ideas

The Back to School season is always an attractive opportunity for retailers to get a foothold ahead of the holiday season. In fact, the Back to School shopping season is second only to Black Friday as America’s largest retail event. This year may be more lucrative than ever. The National Retail Foundation predicts K-12 back to school spending in 2020 is set to hit $33.9 billion, breaking the previous record of $30.3, set way back in 2012. Taking college into account, Back to School 2020 could bring over $101 billion, up from $81 billion in 2019. If the forecast comes

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May 4th Marketing Ideas to Rocket eCommerce Conversions

May 4th Marketing Ideas for eCommerce

For the millions of Star War fans across the world, May 4th is a special day. The fanbase has elected this day as Star Wars Day for the pun on the franchise’s now legendary catchphrase “May the Fourth be with you”. As our tribute to this day, we channeled some Jedi wisdom to come up with four May 4th marketing ideas to give your eCommerce results a boost. May 4th Marketing Ideas for Your eCommerce Store All of the ideas can be implemented any time, but you can opt to maximize the effect by implementing it with a touch of Star

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