Push Notification Personalization: Best Practices for Retailers

push notifications personalization
Published: Apr 19, 2024 | Updated: Apr 26, 2024 by Joyce Qian in Ecommerce

In the omnichannel customer engagement mix, personalized push notifications have emerged as indispensable tools for addressing customers and driving conversions. Personalization revolutionizes the way retailers interact with their audience, with 80% of customers deeming it appropriate for brands to collect historical data to improve their services. Customizing messages based on user behavior, preferences, and demographics transforms generic alerts into compelling invitations, offering customers relevant content at the right time through their favorite devices. By leveraging data analytics and segmentation strategies, retailers can achieve push notification personalization that captures attention and inspires action. The importance of implementing retail push notification best

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Introducing Automated Push Notification for Cart Reminders and 2 Step Verification

Cart Reminder Push Notification
Published: Aug 1, 2018 | Updated: Aug 6, 2020 by George Mirotsos in Company & Product News

As summer swings into full gear, many of you may be counting the days till vacation starts. However running a successful business demands full time (24/7) commitment, and stepping away from the office for an extended time can be intimidating. Our newest Automated Push Notification with Cart Reminder comes at just the right time. You can set the campaign on autopilot before heading out of office, and the eCommerce sales will continue to rolling in! This month, we are excited to introduce the Automated Push Notification with Cart Reminder along with another highly requested feature, 2 Step Verification. What is Automated Push

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8 Ways to Use Chrome Notifications to Boost Shopify Store Conversion Rates

Chrome Notifications for Shopify
Published: Mar 13, 2018 | Updated: Aug 30, 2019 by ContactPigeon in Ecommerce

As a Shopify store owner, have you ever found yourself in a position where you receive a healthy amount of traffic to your eCommerce platform, yet still suffer from low conversion rates when it comes to following up on initial visitor interest in your store and registering those all-important final sales? If so, Chrome Notifications may be just the ticket to give your conversion a little boost. What are Chrome Notifications? Google has provided an effective tool to bring otherwise lost customers back and boost your sales totals in the form of “Chrome Notifications.” Simply put, a Chrome Notification is

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5 Ways of Using eCommerce Push Notifications for Marketing

eCommerce Push Notifications
Published: Feb 21, 2018 | Updated: Aug 30, 2019 by ContactPigeon in Ecommerce

Last month, we introduced yet another power messaging channel to reach your target audience. The new eCommerce push notifications give you unique ability to reach users with special updates, sales, promotions and tailored reminders to lapsing customers. With proper usage, this channel has the potential to overtake emails in its effectiveness. Push notifications are not subjected to spam filters, nor any other form of inbox restrictions and messages are “pushed” at the point where users are active on their devices. As a result, eCommerce push notifications have 3 to 10x times higher click rates compared to standard email newsletters, and so

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