Coupon offers and specific deals are an excellent way to encourage people to buy your products or services. Not only can they...
Ecommerce Platforms News: Shopify introduces Google Autocomplete
Ecommerce platforms such as Shopify, Magento, BigCommerce, WooCommerce, and Volusion have been revolutionizing e-commerce...
Marketing Automation Terms Every Marketer Must Know
Marketing automation is one of the most misunderstood terms in digital marketing nowadays. This is true even among the...
9 (creative) Black Friday ideas to nail your Email Marketing
Black Friday is one of the biggest shopping days of the year with more than 55 percent of consumers planning to shop in stores...
Run Marketing Automation the Amazon Way
You have spent countless hours in refining your eCommerce site and paid digital campaigns. The initial results are paying off....
14 Most Powerful Words in Email Marketing [Infographics]
You have tested the design and tweaked the "Call to Action" button repeatedly to increase engagement in your email marketing....
What You Didn’t Know About Cart Abandonment Emails?
Generally, online businesses should focus on continually analyzing their sales funnel to identify bottlenecks where customers...
Get Better Results with Repurchase Reminders (aka Replenishment emails)
Winning a customer is hard, winning a loyal customer is even harder. Despite the difficulty, it's worth the effort because...
Why Email Marketing is the Best Way to Reach Millennials [Infographics]
In recent years, marketing has gone through a drastic shift. Businesses now turn to the Internet to promote their products and...
How Ecommerce Can Use Predictive Analytics for Email Marketing
If you run an eCommerce business, you can't overlook the power of email marketing. After all, studies have shown that email is...
Audience Segmentation Tools: What You Need to Know
With increased competition in eCommerce, one way you can get a leg up on your competitors is through the use of audience...
3 On-site Retargeting Tactics to Grow Ecommerce Sales
The most common on-site retargeting practice is to capture visitors before they leave your eCommerce website in a subtle yet...
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