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20 Top eCommerce Trends to Watch in 2024

20 Top eCommerce Trends to Watch in 2024

by Joyce Qian | Dec 14, 2023 | Ecommerce & Retail Marketing

As we are about to enter 2024, staying in touch with the latest eCommerce trends is paramount, especially for retailers and industry leaders wishing to advance in this volatile market. In this never-ending fight, the integration of cutting-edge technologies...
Temu Marketing Strategy: A Case Study of the Trending eCommerce Star

Temu Marketing Strategy: A Case Study of the Trending eCommerce Star

by Sofia Spanou | Nov 30, 2023 | Ecommerce & Retail Marketing

Anyone browsing social media has probably seen a series of curated ads from Temu filled with product suggestions based on their search history. Founded in 2022, the Boston-based company has garnered 50 million downloads, surpassing the popularity of Amazon. The brand...
The 24 Best eCommerce Retail Case Studies Worth Reading

The 24 Best eCommerce Retail Case Studies Worth Reading

by Sofia Spanou | Nov 16, 2023 | Brand Stories, Ecommerce & Retail Marketing

In the fast-paced world of retail and eCommerce, staying ahead of the game is not just a goal; it’s the lifeline of our industry. For seasoned retail executives, inspiration often comes from the experiences and successes of industry giants who paved the way with...
Shopify Success Stories: From Retail to eCommerce Triumph

Shopify Success Stories: From Retail to eCommerce Triumph

by ContactPigeon | Jul 31, 2023 | Ecommerce & Retail Marketing

With over 4 million stores actively using the platform, Shopify has become one of the most popular ways for merchants to do business online. Retailers globally use Shopify to take their physical stores online and connect with customers. The site offers eCommerce...
How to Use Zero and First-Party Data for Marketing Personalization in eCommerce

How to Use Zero and First-Party Data for Marketing Personalization in eCommerce

by ContactPigeon | Jul 14, 2023 | Ecommerce & Retail Marketing

Brand loyalty is hard to come by, even harder to maintain, but so easy to be destroyed. The ever-changing environment of marketing and eCommerce has had a long-lasting battle with accumulating data in lawful and non-intrusive ways, given the scandals that have emerged...
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