Data-Driven Decision-Making in Retail: 10 Biases to Consider
Learn the top 10 common biases that affect data driven decision-making in retail. To optimize your data driven decision-making process here.
...Monetizing Retail Customer Analytics: 10 Actionable Best Practices
In today’s dynamic retail landscape, understanding customer behavior is no longer a luxury, it’s a necessity. The pressure to deliver targeted messaging and product recommendations is undeniable. According to GlobeNewswire, the Retail...
CDP vs CRM: Differences and Key Benefits For Retailers
In today’s data-driven retail environment, understanding your customers is no longer a nicety but a necessity. This is where two powerful tools come into play: Customer Relationship Management (CRM) and Customer Data Platform (CDP). While both...
CDP Pitfalls for eCommerce Businesses
In the Gen-AI era, a customer data platform (CDP) is a crucial asset for scaling retailers. CDPs empower retailers to analyze data from disparate sources, generating valuable insights that inform personalized marketing campaigns. This allows...
A One-Of-A-Kind Customer Data Platform (CDP) for Retailers Has Arrived!
Since day one at ContactPigeon we have been talking about the importance of having a single and comprehensive customer profile. We have done that by consolidating message interactions, web behaviors, and the entire eCommerce history of every...
Choosing The Right Customer Data Platform (CDP) for eCommerce
In an era where data reigns, the ability to navigate and utilize this valuable resource could very well be the differentiator that propels an eCommerce brand ahead in the competitive arena. According to a study by Invesp 56% of e-consumers are...
Mastering CDP Strategies: A Comprehensive Guide for 2024
With the always-changing data privacy laws and the eventual phasing out of third-party tracking, retailers need a better way to manage their customer data. Customer data platforms (CDPs) offer an excellent solution. CDP revenue exceeded $2 billion...
What Is a Customer Data Platform, and Why Does a Retailer Need One?
In the modern age of retail marketing, the adoption of Customer Data Platforms (CDPs) has witnessed a remarkable surge, with a notable $2.3 billion in revenue generated in 2023—an upward trajectory expected to persist. As businesses increasingly...
Customer Profiles for Retailers: Analysis, Examples, and Best Practices to Increase Retention
As consumer preferences continue to evolve at an unprecedented pace, the retail world becomes increasingly saturated. Retailers find themselves navigating a complex maze of choices to stay relevant, and understanding their customers has never been...
Let’s Welcome Summer With A Big Splash!
Summer is here, and you know how we like to stir the waters! We believe that summer is for swimming on sandy beaches and sipping refreshing cocktails, but the tireless Pigeons wanted to wish you a happy summer with new features and announcements,...
Santa Claus brought a gift: Samaritan, the ContactPigeon Omnichannel Chat!
As the year comes to a close, the Pigeons took a moment and decided to enter 2022 all guns blazing! By now, it is pretty much obvious that our nest is full of surprises and our work is never done. With that in mind, we celebrate the end of a...
ContactPigeon recognized as a top brand by Superbrands and retained its nine accolades by G2
After a successful summer, and a thriving Black Friday, we are thrilled to proudly announce that we were recognized as a top corporate brand by Superbrands Greece while retaining our nine G2 awards through Fall 2021! We couldn’t be happier...
ContactPigeon wins nine awards by G2, thrice for High Performer
Everybody loves kind words and a pat on the back, but we really did not expect to be awarded nine times for Summer 2021 by G2, one of the most trusted peer-to-peer review software!!! A big thank you to all the people that made this happen 😀...
Acquire New Customers with ContactPigeon’s Facebook Ads
We have always been advocating that one of the main pillars of a successful business is getting the customers to return, thus maximizing the lifetime value of every single customer. With ContactPigeon demonstrating outstanding results on website...
Introducing Predictive Insights with Real-Time Customer Predictions
It’s no secret that better insights to customers lend an edge to your marketing success. After all, who wouldn’t want to know each customer’s lifetime value (CLV) or when the next order will be? Every day, your online business...
Introducing Direct Mail: A Modern Twist to the Age-old Messaging Channel
At ContactPigeon, we love the thrill of getting a beautiful message, and in our quest for that feeling, we thought: “what’s more beautiful than an actual paper postcard that you can touch and admire all you want?” It will be a...
Introducing Personalized Mobile Messaging Campaigns
We have a new year tradition at ContactPigeon, we kick off the year with brand new offerings (see 2018). So, Happy New Year with fully personalized and automated mobile messaging campaigns (including SMS/Viber/Whatsapp)! 🎇 Mobile messages make...
Product Update: Enhanced Dashboard for Better Decision Making
Terabytes of data, from website behavior stats to eCommerce transactions and campaign performance metrics, pass through retail businesses each day. Getting more out of the massive dataset to create a clear and compelling view of the metrics (KPIs)...
Introducing the Wheel of Fortune and a new way to add advanced pop-up triggers in seconds
April showers bring May flowers. Here at the Pigeon nest, the spring bloom produced many new and nifty capabilities within ContactPigeon that make reaching and engaging with your target audience easier. Over the past couple of months, we have not...
Grow Conversions with New Pop-up Triggers and Email Statistics for Lists
Happy New Year! At the pigeon coop, we like to kick off 2019 with a bang, and this means rolling out shiny new features on our platform. This month we introduce two exciting features that are designed to increase your website and campaign...