by Guest Contributor | Sep 20, 2019 | Ecommerce & Retail Marketing
When it comes to ecommerce SEO strategies, they all have the same goals: Increase organic website traffic Increase conversion rate Increase revenue So this means getting to the top of the search results and sending qualified traffic to the ecommerce website. Anyone...
by ContactPigeon | Aug 22, 2019 | Ecommerce & Retail Marketing
The Category page groups individual product pages together based on a similar theme. Having well-structured category pages is important for every eCommerce brand as it improves rankings for specific keywords and makes product exploration easier for consumers....
![Marketing Automation Statistics for eCommerce [2024]](https://blog.contactpigeon.com/wp-content/uploads/2019/08/marketing-automation-statistics.jpg)
by ContactPigeon | Aug 14, 2019 | Ecommerce & Retail Marketing
Increasingly, customers expect marketing communications that go beyond a generic email blast. Personalization is in. This means eCommerce marketers need to focus on creating more relevant and valuable customer engagements. A core component for success in the eCommerce...
by ContactPigeon | Aug 6, 2019 | Ecommerce & Retail Marketing
Key performance indicators, or KPIs, are important for every eCommerce business. That’s because tracking KPIs, or a specific set of indicators, enables companies to measure the progress towards business goals and make effective strategic planning. In this post, we...
by ContactPigeon | Jul 24, 2019 | Ecommerce & Retail Marketing
Last year’s implementation of GDPR was not the end of changes in terms of EU regulations influencing the eCommerce landscape. The second Payment Services Directive or (PSD2) is a new EU directive that means changes in the customer verification process for online...
