80 Black Friday statistics every retailer should know (2024)

Black Friday Statistics

Black Friday 2023 is expected to continue its impact on the retail sector, with many retailers offering special sales and offers. According to TheBlackFriday.com, carriers like Verizon, AT&T, Sprint & T-Mobile, and stores like BestBuy are expected to offer up to $300 gift cards with iPhones. Walmart, Target, BestBuy, and Amazon are expected to offer the cheapest laptops, TVs, and video games. Black Friday statistics for 2023 highlight the significant impact of this shopping day on the retail sector. Despite the challenges brought by COVID-19 disruptions to the economy and changes in buying habits, Black Friday saw an impressive 22%

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Marketing Automation Statistics for eCommerce [2024]

marketing automation statistics

Increasingly, customers expect marketing communications that go beyond a generic email blast. Personalization is in. This means eCommerce marketers need to focus on creating more relevant and valuable customer engagements. A core component for success in the eCommerce industry is Μarketing Automation.  Marketing Automation helps engage customers in a more personal and valuable fashion. It allows marketers to target shoppers with the correct message at the optimal time. Marketing messages can be triggered based on previous consumer behavior, preferences, and purchase history. In this post, we’ve gathered the latest marketing automation statistics you need to know for 2023. Here are

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