At the onset of the COVID-19 outbreak, many governments enforced Stay-at-Home measures that require social distancing for...
Business Continuity for Retail: Lesson from COVID-19
The COVID-19 crisis has been devastating on businesses around the world, causing major disruptions to all business functions -...
Farfetch Case Study: Analyzing The Strategy of the UK Fashion Unicorn
Building a fashion eCommerce business into a unicorn is not an easy feat, even if you've got all the funding in the world. It...
Retail Marketing Trends 2020: What 31 Industry Experts Predict
2019 was another glorious year for the retail sector, with sales reaching $25 trillion worldwide, according to eMarketer....
Gartner Trends 2020 Predictions: What They Mean for Retailers
Each year, Gartner, the world-leading research and advisory firm, identifies top strategic trends that shape the future of...
25 Lovely Valentine’s Day Promotion Ideas for Retail
As red and pink hearts begin to pepper the shop windows, it's a reminder that Valentine's Day draws near. Despite the proximity...
Black Friday Strategies for Retailers: Best Practices & Ideas (List)
Black Friday may have had its start in the United States, but it has become very popular in Europe in recent years. Each year,...
The Best Summer Marketing Campaigns for eCommerce [2025]
Nowadays, sunny summer days aren’t an obstacle for retail marketers. Shoppers constantly stay “plugged in”, even when relaxing...
15 Mother’s Day Marketing Campaigns We Loved
Mark your calendar if you haven't already. On May 12th, we celebrate the moms in our lives on Mother’s Day. For eCommerce and...
Black Friday Report for Ecommerce 2018 [Infographic]
As we flip over the most recent Black Friday Cyber Monday chapter of the retail year, it's time to dive into data to call out a...
19 Black Friday Ecommerce Tips & Hacks to Skyrocket Your Sales
As Black Friday 2023 approaches, online businesses must hone their strategies to capitalize on this substantial shopping event....
Black Friday eCommerce Wiki for retail professionals
Black Friday, the retail industry's annual shopping extravaganza, is a crucial period for eCommerce success. For C-level...
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