In the last few years, the world has faced volatile economic conditions, intense competition, and extreme turmoil, that have...
20 Best Omnichannel Retailers and What You Can Learn From Them
Whether you’re looking at in-person customers who did research online before they came into the store or online customers who...
The Body Shop Marketing Strategy: Disrupting the Beauty Industry Since 1976
The Body Shop International Limited is a British beauty brand specializing in cosmetics, skincare, and perfumeries, founded in...
Phygital Retail: What It Is and What You Need to Know
Although eCommerce is still strong, accounting for 21% of all retail sales in 2022, today’s shopper seeks an omnichannel...
CMO Dashboard: KPIs, Key Components & Examples for the Perfect Template
In the digital marketing age, a Chief Marketing Officer (CMO) juggles multiple tasks, tracking many marketing channels and...
Tommy Hilfiger Marketing Strategy: How the Fashion Retailer Evolved Into a Lifestyle Brand
Founded in 1985, the Tommy Hilfiger name has been associated with the preppy lifestyle for almost four decades all over the...
Gartner Trends 2023: How a Retailer Can Turn Them Into Growth
With 2.64 billion people shopping online, retailers need technology to deliver an omnichannel retail experience. Gartner’s...
Retail Week Live 2024: Why You Should Not Miss It
To succeed in eCommerce and the retail industry, business owners need to stay on top of consumer trends, keeping an eye on the...
Argos Marketing Strategy: How the UK Catalog Retailer Nailed Omnichannel
Founded in 1972, Argos is a UK catalog retailer serving the United Kingdom and Ireland through multiple shopping channels. In...
Fashion Retailers: Omnichannel Marketing Ideas and Challenges
Fashion retailers heading into 2023 will turn more and more to omnichannel marketing. That's because omnichannel marketing...
eCommerce Dashboard: KPIs, Key Components, and Examples for the Perfect Template
An eCommerce dashboard is essential for retail brands looking to optimize their operations and make data-driven decisions. By...
The Omnichannel Chatbot Revolution: 18 Key Benefits for Any eCommerce Business
Using an omnichannel chatbot to tackle customer service and improve the shopping experience has proven a very efficient strategy...
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