ContactPigeon

Product Update: ContactPigeon Introduces Push Notifications

Published: Jan 23, 2018 | Updated: Jan 25, 2018 by ContactPigeon in Company & Product News

We are kicking off 2018 with a bang! This month, we are excited to introduce a whole new way to reach your website visitors: Push Notifications. This new channel allows growing eCommerce brands to “push” communications to target users with hyper-targeted messages without the need to a single email address or require the users to be on-site. What are Push Notifications? Push Notifications are clickable content-rich messages that pop up on a users device (desktop or mobile). Unlike on-site popups, these notifications work even when users are not browsing your website. Once the users opt-in to receive notifications, messages can be

The Best of the Best Shopify Stores (2024 updated)

Published: Jan 16, 2018 | Updated: Jan 8, 2024 by ContactPigeon in Ecommerce

2023 was an amazing year for eCommerce so far, and Shopify was at the head of the game. From artisanal soaps to furniture to electronics, retailers all over the world showcased their products and made a solid income via the eCommerce channel. We took a look at some of Shopify’s most popular sites and created a shortlist of those we believe are the best Shopify stores in 2023. We evaluated them based on the following criteria revolving around website experiences: Effective marketing pop-ups Navigation menu Overall homepage design Product page Mobile display Interesting tools Generally cool features Here is our

8 Heart Warming Valentines Day Email Templates

Published: Jan 12, 2018 | Updated: May 16, 2023 by ContactPigeon in Ecommerce

Valentine’s Day is just a month away. After Christmas, Valentine’s Day is our second favorite holiday of the year. After all, very few of us can resist those heart melting and gushingly sweet wishes exchanged on the holiday of love! ? At the same time, Valentine’s day is also a retail occasion for all eCommerce marketers, as people are willing to spend a little more for their loved ones on this special day. (Keep in mind that the average spend in the US for Valentine’s gifts is $140). That’s why we are bringing you a set of lovely Valentines Day email templates to help inspire

5 Triggered Emails to Automate Your Shopify Store Sales

5 Triggered Emails That Grows Shopify Sales

Published: Jan 2, 2018 | Updated: Aug 30, 2019 by ContactPigeon in Ecommerce

If you have launched an eCommerce store, then you should know that one important step towards success is to build traffic. (You can learn more about building website traffic in this interesting article). However, if you want your Shopify store to thrive, it’s not enough to simply grow traffic — especially since only 1 to 2 percent of visitors actually convert to paying customers. Instead, Shopify store owner needs to take one further step: try to actually convert site visits into sales – and then turn paying customers into returning customers. Triggered emails may be the answer to that. In

56 Christmas Marketing Statistics to Know for This Holiday Season

Published: Dec 18, 2017 | Updated: Oct 5, 2023 by ContactPigeon in Ecommerce

Most companies start planning their Christmas marketing strategy long before the actual holiday. That’s why it may seem like the Christmas season starts earlier and earlier every year! However, holiday marketing campaigns really go into full effect during the months of November and December. During this time, businesses around the world start filling inboxes with notes, coupons, special sales and more. If you’re smart about it, Christmas is one of the very best times of year to engage with your customers and boost sales. The key is to create campaigns that can get heard above the noise of all the

Fine Tune Your Holiday Email Marketing Checklist

Published: Dec 13, 2017 | Updated: Oct 31, 2023 by ContactPigeon in Ecommerce

Black Friday and Small Business Saturday are over, but the holiday season is just getting started. You can reap the rewards of higher sales and an increased customer base if you launch a targeted holiday email marketing campaign during this season. It might seem overwhelming to think about, which is why a little expert automation help is in order. That’s why our team here at ContactPigeon has created a handy holiday email marketing checklist that takes the work out of your holiday emails. All you have to do is schedule – and check in to optimize. With three simple email automations,

How to Leverage Marketing Automation to Enhance the Customer Experience

Marketing automation for enhanced Customer Experience

Published: Dec 11, 2017 | Updated: Aug 30, 2019 by Guest Contributor in Ecommerce

Marketing automation is no longer a new concept, but it is an evolving one. In a way, marketing comes full-circle, beginning with one-on-one relationships that eventually become too numerous to manage. When marketing automation first entered the scene, it was a welcome solution to the growing problem of having too many audience members to engage and too few marketers (or too little time) to give them the individual attention they deserve. These early solutions focused on lists and segmentation, turning one-to-one efforts into one-to-many efforts – a time saver, indeed. Yet marketers soon realized the result of automating marketing activities

Introducing ContactPigeon for Shopify

Published: Dec 7, 2017 by ContactPigeon in Company & Product News

We are proud to introduce our latest integration: ContactPigeon for Shopify. When you connect your Shopify store to ContactPigeon, you have access to the full suite of platform features to power up your marketing game. Our marketing automation and reporting tools integrate with your store seamlessly, so you can get valuable insights on your visitor data, personalize your marketing, and grow your business faster! ?

7 Super Awesome Ho Ho Holiday Marketing Ideas

Published: Dec 4, 2017 | Updated: Oct 31, 2023 by ContactPigeon in Ecommerce

Everyone loves a surprise. That’s why we are offering 7 unconventional and super awesome holiday marketing ideas for eCommerce so you get prepared for your Holiday Marketing campaign and hopefully, put a smile on your customer’s face! Who knows, those holiday marketing campaign ideas might even surprise you in the form of year revenue results! Table of Contents > The surprise factor is the game-changer > 7 Out-of-the-box holiday marketing ideas > Holiday marketing idea #1: Run a contest to collect contacts > Holiday marketing idea #2: Be creative with your Instagram stories > Holiday marketing idea #3: Give your customers a

Black Friday Email Marketing Report 2017 [Infographic]

Black Friday 2017 Email Marketing Report

Published: Nov 28, 2017 | Updated: Oct 1, 2021 by Joyce Qian in Ecommerce

2018 update: Our new Black Friday report 2018 is out! Read it here! Each year, online retailers make new records during the Black Friday and Cyber Monday shopping period. In 2016, consumers spent a total of $12B online over the Black Friday weekend alone. Black Friday 2017 was no exception, as a growing number of consumers opt for the comfort of their home (office) over the crowded streets and malls when it comes to grabbing the best Black Friday deals. At ContactPigeon, we analyzed millions of transactional records for a sneak peek into how Black Friday 2017 was shaped up. We have wrapped

Study: How Do Millennial Shoppers Behave on Black Friday & Cyber Monday?

How Millennial Shoppers Behave on Black Friday & Cyber Monday

Published: Nov 22, 2017 | Updated: Jul 30, 2024 by Joyce Qian in Ecommerce

This year, 20% of Millennial shoppers won’t make a single holiday purchase in a brick-and-mortar store. Instead, they will likely continue escalating an unstoppable national trend toward e-buying by holiday shoppers. Dollars spent online already outpace those spent in retail stores during this Christmas shopping season. According to the National Retail Federation, 154.4 million shoppers bought products on the Thanksgiving/Black Friday weekend in 2016. Of those, 108.5 million shopped online while 99.1 million shopped in stores. Nearly half of Black Friday and Cyber Monday are Millennial Shoppers Millennial shoppers love Black Friday and Cyber Monday. 2016 Black Friday sales buried 2015 numbers

How to Capitalize on Your Black Friday Traffic

Published: Nov 21, 2017 | Updated: Aug 1, 2024 by Joyce Qian in Ecommerce

Every year, online and retail shopping records are broken during the period between Thanksgiving, Black Friday and Cyber Monday. Black Friday and Cyber Monday are the two biggest shopping days of the year. Ecommerce continues to be the favorite choice of consumers who are trying to take advantage of holiday sales and steer clear of crowds during this busy shopping period. U.S. customers spent a total of $12.8 billion online between Thanksgiving Day and Cyber Monday in 2016. Cyber Monday 2016 was the biggest day for online sales in the U.S. in all of history. Here is a step-by-step guide

Thanksgiving Email Ideas To Make Your Customer Melt

Published: Nov 17, 2017 | Updated: Oct 9, 2019 by ContactPigeon in Ecommerce

November is here, and that means it’s time to start thinking about the holidays, especially for retailers. It is the month for deals and savings, with Black Friday and Cyber Monday raking in huge amounts of revenue for retailers. In 2016, Cyber Monday sales smashed all previous records, bringing in $3.4 billion in revenue.But what about Thanksgiving itself? While not as big as Black Friday, or Cyber Monday, letting your customers know you’re thinking of them and reaching out to say thanks is a great way to set yourself apart from other email blasts touting the best deals in stores

6 Tips to Rock Your Cyber Monday Marketing (2018 updated)

Published: Nov 14, 2017 | Updated: Jul 30, 2024 by ContactPigeon in Ecommerce

On Cyber Monday 2017, US retailers expect to haul in $3.81 billion in sales revenue. How much of that lands in your pocket depends in part on how well you prepare your Cyber Monday marketing plan. In this article, we collected some useful trends, facts, and marketing tactics that will help you boost your eCommerce store’s sales this year. Here is what we know about Cyber Mondays and modern shoppers: Amazon is the most popular cyber shop for buyers ? More men than women shop on Cyber Monday ? Americans spend 4.7 hours per day on their phones, much of it researching

150+ Black Friday Email Subject Lines that convert

Black Friday Email Subject Lines & Templates

Published: Nov 13, 2017 | Updated: Aug 1, 2024 by Joyce Qian in Ecommerce

Black Friday is one of the biggest retail events of the year. It is the curtain for Christmas shopping and in 2020 it grossed a shocking $188.2 billion from online and mobile purchases alone. For many retailers, such as jewelers, it’s a significant day since up to 40 percent of their annual turnover can occur between Black Friday and Christmas. With sharp discounts and deals, it is not surprising many consumers want to fully leverage this occasion to stock on their wish list and get ahead of Christmas shopping in one go. Consequently, nearly all brands and online retailers are looking to make a difference on

[Poll Results] What’s Your Biggest eCommerce Challenge?

Sept '17 Polls Are In - The Top eCommerce Challenge

Published: Nov 9, 2017 | Updated: Aug 30, 2019 by Joyce Qian in Ecommerce

In our September newsletter, we posed the following question to 2000+ fellow digital marketers and eCommerce readers: As eCommerce marketer, what’s your biggest eCommerce challenge to growing your business? To limit the range of possible options, we proposed 3 general areas. Grow visitor traffic Convert visitors into customers Get more returning customers Well, the results are in! ? While the responses are insightful, we are not entirely surprised by the results. Nearly half of the respondents (45% to be exact) considers sales conversion optimization as a major eCommerce challenge. This corresponds to recent studies that place visitor abandonment to ~92% of

Getting Prepared for Black Friday and Cyber Monday 2019 Step by Step

A step by step plan to get ready for Black Friday & Cyber Monday

Published: Oct 31, 2017 | Updated: Aug 1, 2024 by Joyce Qian in Ecommerce

As this holiday season approaches, retailers across the country are preparing a plan of attack for snagging extra customers during the busiest shopping period of the year. Black Friday and Cyber Monday are the biggest shopping events for both retailers and e-commerce, and bargain hunters and Christmas shoppers will be out in droves. Our latest Black Friday report showed that in 2018 the sales increased by +23% compared with Black Friday 2017. It’s important for stores to have a plan in place to leverage the power of these shopping days and make the best of the holidays this season. We’ve

5 Halloween Email Campaign Ideas to Hallo-win the Impressions this year

Published: Oct 24, 2017 | Updated: Oct 5, 2023 by ContactPigeon in Ecommerce

Is your e-business ready to get spooky efficient? Every year there are many initiatives and promotions revolving around the celebration of Halloween. It is no longer just a matter of pumpkin carvings or ‘tricks or treats’ but also of a significant sales increase for retailers and e-businesses. When it comes to online holiday spending, Halloween is the third on the list for bringing in the most revenue behind Christmas and Easter. About 171 million Americans celebrated Halloween in 2016, a number that increases every year. Sending out a creative Halloween email campaign to help boost sales is one of the best ways to

Ways to Use Coupon Offers in Your Marketing Strategy

Coupon offers for eCommerce Marketing Strategy

Published: Oct 19, 2017 | Updated: Aug 30, 2019 by ContactPigeon in Ecommerce

Coupon offers and specific deals are an excellent way to encourage people to buy your products or services. Not only can they encourage lead conversion, but they can also drive up customer retention and boost customer loyalty. Despite their power, however, it can be daunting figuring out how to use coupons in the most effective way possible to drive up sales for your e-commerce company. After all, there are countless types of coupon offers that companies can make available — as well as endless ways that they can be made available to consumers. If you’re a marketer or e-shop owner who wants

Ecommerce Platforms News: Shopify introduces Google Autocomplete

Ecommerce platforms news - Shopify Oct 2017

Published: Oct 17, 2017 | Updated: Nov 20, 2023 by ContactPigeon in Ecommerce

Ecommerce platforms such as Shopify, Magento, BigCommerce, WooCommerce, and Volusion have been revolutionizing e-commerce shopping for merchants and customers alike. Their constant growth has largely contributed to the online retail growth in the past decade. New e-commerce tools, features, and integrations have opened the door for mobile shopping to take over and have brought younger generations closer to thousands of brands. The interactions between brands and their customers are now easier than ever. Shopify introduces Google Autocomplete For shoppers who enthusiastically picked out their favorite items online and hitting the checkout button, the need to complete a long purchase form puts

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