ContactPigeon

27 Top eCommerce Checkout Tips for 2024

Published: Mar 6, 2018 | Updated: Jan 8, 2024 by ContactPigeon in Ecommerce

For your business to succeed online, the need for top-notch eCommerce checkout practices cannot be overstated. But establishing your systems is just the beginning. Since eCommerce is continually evolving, last year’s state-of-the-art techniques may be hopelessly outdated today. To maximize the efficiency of your eCommerce checkout, you should always be optimizing and experimenting with new methods and tactics. This helps you to stay on top of the eCommerce game and in front of your competitors. Whether if your shop is built on Shopify, BigCommerce, WooCommerce, Magento or any other platform, here are the 28 practical eCommerce checkout tips to ensure

FinancesOnline Reviews named ContactPigeon as Rising Star 2018 in Marketing Automation Software

Published: Mar 1, 2018 by ContactPigeon in Company & Product News

We are proud to be awarded the Rising Star 2018 award from FinancesOnline marketing automation software list, a popular review platform for B2B software and services. The recognition is given out each year to products providing exceptional solutions for B2B companies across many key categories, including Marketing Automation and CRM. In a recent review published this February, FinancesOnline had ranked ContactPigeon as one of the top 100 Marketing Software products with an overall score of 8.9 out of 10, and user satisfaction of 92%. Marketing Automation Software Criteria Assessed In assessing ContactPigeon platform, FinancesOnline’s team of software experts evaluated ContactPigeon

Mastering The Abandoned Cart Recovery Process

eCommerce Abandoned Cart Recovery Process

Published: Feb 28, 2018 | Updated: Sep 18, 2019 by ContactPigeon in Ecommerce

Abandoned shopping carts hold trillions in unspent dollars. How can online retailers stop losing these customers right before they make the final click? It all comes down to mastering the abandoned cart recovery process. Table of Content Introduction A Guide to Mastering the Abandon Cart Recovery Process 7 Steps to Abandon Cart Recovery Conclusion The Pain E-commerce began as a buying experience, rather than a browsing one. In those early days, retailers were afraid to lose emotionally driven impulse purchases. Internet shoppers were asking for tailored merchandise at cut-rate prices and skipping the sales bins, end caps, and displays. But

Valentine’s Day Infographic: Email Marketing & eCommerce Insights

Published: Feb 23, 2018 | Updated: Oct 9, 2019 by ContactPigeon in Ecommerce

Valentine’s Day has become more than just a western holiday celebrating love and romance, but an international holiday with substantial commercial success. As a holiday, it has achieved the commercial status that’s only surpassed by Black Friday and Christmas. According to National Retail Federation estimate, the average American would spend $136.57 this year celebrating Valentine’s Day, with an overall estimate at $18.2B in retail spend for 2018. Here at ContactPigeon, we are also curious to find out how the last Valentine’s Day fared for our eCommerce customers1. Here are the key findings from 2018 Valentine’s Day infographic on the email marketing and eCommerce data.

5 Ways of Using eCommerce Push Notifications for Marketing

Published: Feb 21, 2018 | Updated: Aug 30, 2019 by ContactPigeon in Ecommerce

Last month, we introduced yet another power messaging channel to reach your target audience. The new eCommerce push notifications give you unique ability to reach users with special updates, sales, promotions and tailored reminders to lapsing customers. With proper usage, this channel has the potential to overtake emails in its effectiveness. Push notifications are not subjected to spam filters, nor any other form of inbox restrictions and messages are “pushed” at the point where users are active on their devices. As a result, eCommerce push notifications have 3 to 10x times higher click rates compared to standard email newsletters, and so

14 Must Have Shopify Apps for Automating Your Store Processes [2024]

Published: Feb 14, 2018 | Updated: Jan 8, 2024 by ContactPigeon in Ecommerce

The online marketplace is also expected to be more competitive than ever in 2023. That’s why e-commerce store owners need to continuously explore new technologies and promotion tactics in order to create a competitive advantage against competitors in the industry. Shopify Tool Stack is a collection of Shopify apps that help you stay competitive by providing assistance and automation with all processes of running your Shopify store — particularly with automating sales. Check out these 14 must-have Shopify apps that can boost your sales and make you more competitive. Shopify Apps for managing your inventory, shipping, and tracking Shopify app

3 Proven Ways to Reduce Category Browse Abandonment

Published: Feb 6, 2018 | Updated: Aug 30, 2019 by Joyce Qian in Ecommerce

For the majority of online retailers, keeping shoppers on their site and avoiding category browse abandonment is a significant challenge. Various types of abandonment can cost U.S. e-commerce merchants billions of dollars in sales every year. Estimates range from 70% cart abandonment to almost 80 percent of all possible orders are lost from a form of visitor abandonment. This post will cover the various types of abandonment and introduce 3 ways to tackle the most common one – Category Browse Abandonment. Types of Visitor Abandonments Website bounce A bounce refers to a single page session on your site. It takes

200+ Romantic Valentine’s Day Email Subject Lines

Published: Jan 31, 2018 | Updated: Jan 24, 2025 by ContactPigeon in Ecommerce

When it comes to email marketing, consumers scroll, swipe, and click their way through hundreds, if not thousands, of messages each day. Consequently, the gap in capturing customer’s attention is narrowing considerably. Throw in a consumption-driven event like Valentine’s Day, when nearly every business out there is jumping into the marketing frenzy, and you’ve got your work cut out for you. What all eCommerce Managers should also keep in mind is that approximately 52% of individuals partake in Valentine’s Day celebrations, so you should totally spend some time designing your Valentine’s email marketing strategy. That’s why having attention-grabbing Valentine’s Day

Product Update: ContactPigeon Introduces Push Notifications

Published: Jan 23, 2018 | Updated: Jan 25, 2018 by ContactPigeon in Company & Product News

We are kicking off 2018 with a bang! This month, we are excited to introduce a whole new way to reach your website visitors: Push Notifications. This new channel allows growing eCommerce brands to “push” communications to target users with hyper-targeted messages without the need to a single email address or require the users to be on-site. What are Push Notifications? Push Notifications are clickable content-rich messages that pop up on a users device (desktop or mobile). Unlike on-site popups, these notifications work even when users are not browsing your website. Once the users opt-in to receive notifications, messages can be

The Best of the Best Shopify Stores (2024 updated)

Published: Jan 16, 2018 | Updated: Jan 8, 2024 by ContactPigeon in Ecommerce

2023 was an amazing year for eCommerce so far, and Shopify was at the head of the game. From artisanal soaps to furniture to electronics, retailers all over the world showcased their products and made a solid income via the eCommerce channel. We took a look at some of Shopify’s most popular sites and created a shortlist of those we believe are the best Shopify stores in 2023. We evaluated them based on the following criteria revolving around website experiences: Effective marketing pop-ups Navigation menu Overall homepage design Product page Mobile display Interesting tools Generally cool features Here is our

8 Heart Warming Valentines Day Email Templates

Published: Jan 12, 2018 | Updated: Jan 10, 2025 by ContactPigeon in Ecommerce

Valentine’s Day is just a month away. After Christmas, Valentine’s Day is our second favorite holiday of the year. After all, very few of us can resist those heart melting and gushingly sweet wishes exchanged on the holiday of love! ? At the same time, Valentine’s day is also a retail occasion for all eCommerce marketers, as people are willing to spend a little more for their loved ones on this special day. (Keep in mind that the average spend in the US for Valentine’s gifts is $140). That’s why we are bringing you a set of lovely Valentines Day email templates to help inspire

5 Triggered Emails to Automate Your Shopify Store Sales

5 Triggered Emails That Grows Shopify Sales

Published: Jan 2, 2018 | Updated: Aug 30, 2019 by ContactPigeon in Ecommerce

If you have launched an eCommerce store, then you should know that one important step towards success is to build traffic. (You can learn more about building website traffic in this interesting article). However, if you want your Shopify store to thrive, it’s not enough to simply grow traffic — especially since only 1 to 2 percent of visitors actually convert to paying customers. Instead, Shopify store owner needs to take one further step: try to actually convert site visits into sales – and then turn paying customers into returning customers. Triggered emails may be the answer to that. In

56 Christmas Marketing Statistics to Know for This Holiday Season

Published: Dec 18, 2017 | Updated: Oct 5, 2023 by ContactPigeon in Ecommerce

Most companies start planning their Christmas marketing strategy long before the actual holiday. That’s why it may seem like the Christmas season starts earlier and earlier every year! However, holiday marketing campaigns really go into full effect during the months of November and December. During this time, businesses around the world start filling inboxes with notes, coupons, special sales and more. If you’re smart about it, Christmas is one of the very best times of year to engage with your customers and boost sales. The key is to create campaigns that can get heard above the noise of all the

Fine Tune Your Holiday Email Marketing Checklist

Published: Dec 13, 2017 | Updated: Oct 31, 2023 by ContactPigeon in Ecommerce

Black Friday and Small Business Saturday are over, but the holiday season is just getting started. You can reap the rewards of higher sales and an increased customer base if you launch a targeted holiday email marketing campaign during this season. It might seem overwhelming to think about, which is why a little expert automation help is in order. That’s why our team here at ContactPigeon has created a handy holiday email marketing checklist that takes the work out of your holiday emails. All you have to do is schedule – and check in to optimize. With three simple email automations,

How to Leverage Marketing Automation to Enhance the Customer Experience

Marketing automation for enhanced Customer Experience

Published: Dec 11, 2017 | Updated: Aug 30, 2019 by Guest Contributor in Ecommerce

Marketing automation is no longer a new concept, but it is an evolving one. In a way, marketing comes full-circle, beginning with one-on-one relationships that eventually become too numerous to manage. When marketing automation first entered the scene, it was a welcome solution to the growing problem of having too many audience members to engage and too few marketers (or too little time) to give them the individual attention they deserve. These early solutions focused on lists and segmentation, turning one-to-one efforts into one-to-many efforts – a time saver, indeed. Yet marketers soon realized the result of automating marketing activities

Introducing ContactPigeon for Shopify

Published: Dec 7, 2017 by ContactPigeon in Company & Product News

We are proud to introduce our latest integration: ContactPigeon for Shopify. When you connect your Shopify store to ContactPigeon, you have access to the full suite of platform features to power up your marketing game. Our marketing automation and reporting tools integrate with your store seamlessly, so you can get valuable insights on your visitor data, personalize your marketing, and grow your business faster! ?

7 Super Awesome Ho Ho Holiday Marketing Ideas

Published: Dec 4, 2017 | Updated: Oct 31, 2023 by ContactPigeon in Ecommerce

Everyone loves a surprise. That’s why we are offering 7 unconventional and super awesome holiday marketing ideas for eCommerce so you get prepared for your Holiday Marketing campaign and hopefully, put a smile on your customer’s face! Who knows, those holiday marketing campaign ideas might even surprise you in the form of year revenue results! Table of Contents > The surprise factor is the game-changer > 7 Out-of-the-box holiday marketing ideas > Holiday marketing idea #1: Run a contest to collect contacts > Holiday marketing idea #2: Be creative with your Instagram stories > Holiday marketing idea #3: Give your customers a

Black Friday Email Marketing Report 2017 [Infographic]

Black Friday 2017 Email Marketing Report

Published: Nov 28, 2017 | Updated: Oct 1, 2021 by Joyce Qian in Ecommerce

2018 update: Our new Black Friday report 2018 is out! Read it here! Each year, online retailers make new records during the Black Friday and Cyber Monday shopping period. In 2016, consumers spent a total of $12B online over the Black Friday weekend alone. Black Friday 2017 was no exception, as a growing number of consumers opt for the comfort of their home (office) over the crowded streets and malls when it comes to grabbing the best Black Friday deals. At ContactPigeon, we analyzed millions of transactional records for a sneak peek into how Black Friday 2017 was shaped up. We have wrapped

Study: How Do Millennial Shoppers Behave on Black Friday & Cyber Monday?

How Millennial Shoppers Behave on Black Friday & Cyber Monday

Published: Nov 22, 2017 | Updated: Jul 30, 2024 by Joyce Qian in Ecommerce

This year, 20% of Millennial shoppers won’t make a single holiday purchase in a brick-and-mortar store. Instead, they will likely continue escalating an unstoppable national trend toward e-buying by holiday shoppers. Dollars spent online already outpace those spent in retail stores during this Christmas shopping season. According to the National Retail Federation, 154.4 million shoppers bought products on the Thanksgiving/Black Friday weekend in 2016. Of those, 108.5 million shopped online while 99.1 million shopped in stores. Nearly half of Black Friday and Cyber Monday are Millennial Shoppers Millennial shoppers love Black Friday and Cyber Monday. 2016 Black Friday sales buried 2015 numbers

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