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Argos Marketing Strategy: How the UK Catalog Retailer Nailed Omnichannel

Argos Marketing Strategy: How the UK Catalog Retailer Nailed Omnichannel

by ContactPigeon | Feb 28, 2023 | Brand Stories, Ecommerce & Retail Marketing

Founded in 1972, Argos is a UK catalog retailer serving the United Kingdom and Ireland through multiple shopping channels. In its 50-year history, the store has undergone many changes and now serves as a popular shopping destination with over 130 million customers...
Fashion Retailers: Omnichannel Marketing Ideas and Challenges

Fashion Retailers: Omnichannel Marketing Ideas and Challenges

by ContactPigeon | Feb 22, 2023 | Ecommerce & Retail Marketing

Fashion retailers heading into 2023 will turn more and more to omnichannel marketing. That’s because omnichannel marketing combines traditional offline methods with digital ones, such as email campaigns and social media, to create an integrated and seamless...
Retail Innovation: 11 Retailers That Nailed It

Retail Innovation: 11 Retailers That Nailed It

by Joyce Qian | Jan 26, 2023 | Ecommerce & Retail Marketing, Marketing Automation

In an ever-changing consumer market and a world dominated by technology, retailers must put their best foot forward regarding innovative marketing tactics. Retail innovation is when a retailer offers consumers something new or an improvement in its technology,...
28 Brilliant Omnichannel Marketing Examples by Famous Retailers

28 Brilliant Omnichannel Marketing Examples by Famous Retailers

by ContactPigeon | Dec 27, 2022 | Ecommerce & Retail Marketing

Most businesses need a comprehensive online presence to remain competitive in their given market. Even before the COVID-19 pandemic, online shopping was significant, but during the pandemic, there has been a surge that encouraged businesses to be plugged into all...
How Retail Business Intelligence Can Redefine Customer Experience

How Retail Business Intelligence Can Redefine Customer Experience

by ContactPigeon | Dec 22, 2022 | Ecommerce & Retail Marketing

Retail business intelligence (BI) has revolutionized the retail industry, allowing retailers to make intelligent and profitable decisions, based on data insights that used to be unavailable only a decade ago. Business intelligence has been very beneficial for retail...
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