by Joyce Qian | Sep 4, 2023 | Ecommerce & Retail Marketing
There aren’t enough words to describe accurately the importance of BFCM for retailers, and the last few years have proved it through and through. The fast-paced landscape of the retail and eCommerce industry is evolving day by day, and the challenges are never-ending....
by ContactPigeon | Aug 28, 2023 | Ecommerce & Retail Marketing, Marketing Automation
In the competitive retail landscape, establishing robust customer engagement is paramount for fostering enduring brand relationships. Drip marketing emerges as a strategic solution, particularly when studies indicate that a staggering 70% of consumers are inclined to...
by ContactPigeon | Aug 9, 2023 | Brand Stories
The fierce competition in the FMCG world has brought forward many big brands that have achieved global awareness and continuous growth. One of the biggest names that have shown immense success for almost 100 years, with approximately 12,000 locations in 30 countries,...
by Joyce Qian | Aug 2, 2023 | Ecommerce & Retail Marketing
Running a Back to School campaign is crucial for FMCG retailers, as this season significantly boosts consumer spending on essential products. In fact, Back to School spending has seen a consistent annual increase, with families expected to spend over $38 billion this...
by ContactPigeon | Jul 21, 2023 | Ecommerce & Retail Marketing
With the uptick in digital shopping, retailers have gotten creative in offering a full-service experience to customers. Many have achieved this by integrating extended reality into in-person and online shopping platforms. extended reality offers retailers a method to...