by ContactPigeon | Jan 31, 2023 | Ecommerce & Retail Marketing
Using an omnichannel chatbot to tackle customer service and improve the shopping experience has proven a very efficient strategy and a must-have best practice since there are many benefits that a chatbot can deliver to an eCommerce business. In 2021, the chatbot...
by ContactPigeon | Mar 28, 2022 | Ecommerce & Retail Marketing
Modern eCommerce specialists drive a significant share of their sales during the holiday season. November and December, in particular, are huge months that produce major profits. That being said, opportunities abound throughout the remainder of the year. Easter ideas...
by ContactPigeon | Nov 30, 2021 | Ecommerce & Retail Marketing
Quality product images are a key deciding factor for 93% of retail customers when considering the purchase of a product. Clearly, the way they visually represent the wares online — whether that’s through email marketing campaigns or in an online retail store — matters...
by ContactPigeon | Sep 21, 2021 | Ecommerce & Retail Marketing
Much like a brick-and-mortar retail storefront, an eCommerce homepage acts as a web user’s first impression of a brand. An Adobe report found that nearly 40% of online users will leave a homepage that is poorly designed, just like real-life shoppers will leave a...
by Joyce Qian | Mar 30, 2021 | Ecommerce & Retail Marketing
The ability to use Facebook ad segmentation quickly and effectively is crucial to generating higher returns from your ad budget. You also enjoy better returns if you couple Facebook ad segmentation with omnichannel customer engagement. Advertising costs decrease while...