The 30 Best Black Friday Campaigns of All Time (2025 Update)

The 30 Best Black Friday Campaigns of All Time (2025 Update)

by Joyce Qian | Oct 1, 2021 | Ecommerce & Retail Marketing

Black Friday, the quintessential shopping extravaganza, is more than just a day of unbeatable deals and long checkout lines. It’s an annual retail spectacle that serves as a litmus test for the industry’s creativity and innovation. In the world of retail...
20 Creative Halloween Retail Promotion Ideas

20 Creative Halloween Retail Promotion Ideas

by Joyce Qian | Sep 28, 2021 | Ecommerce & Retail Marketing

In 2020, even amidst the Covid-19 pandemic, Halloween expenditure held its ground proudly with the overall spending in the United States alone reaching the amount of 8 billion USD.  Statistics continue to impress even across the Atlantic, with 49% of the UK...
Best Personalized Shopping Experiences in Retail

Best Personalized Shopping Experiences in Retail

by ContactPigeon | Sep 17, 2021 | Ecommerce & Retail Marketing

eCommerce and online shopping didn’t only change the fundamentals of retail, they also changed consumer behavior. Modern customers are evolved, informed, and have extremely high standards. Moreover, supply is abundant, so if a brand does not meet the desired demands,...
IKEA: The omnichannel strategy the Swedish furniture retailer used to reach the top

IKEA: The omnichannel strategy the Swedish furniture retailer used to reach the top

by Sofia Spanou | Sep 6, 2021 | Brand Stories

We have already talked about the value of case studies before, but we cannot stress enough how our readers can benefit from complete and detailed case studies. At ContactPigeon, we love writing about all-things-retail, and case studies about retail giants is our cup...
20 Brick and Mortar Marketing Strategies That (Actually) Work

20 Brick and Mortar Marketing Strategies That (Actually) Work

by Sofia Spanou | Aug 30, 2021 | Ecommerce & Retail Marketing

The pandemic-infused, sudden growth of eCommerce brought intense and fierce competition to brick-and-mortar shops, with giants like Amazon accounting for nearly 20% of all retail purchases. Now this might seem like physical retail is seriously threatened but do not be...
« Older Entries
Next Entries »

Recent Posts

  • AI Agents for Christmas & Holiday Shopping: How to Understand Customer Intent
  • BFCM Metrics: What to Measure Before and After the Sale
  • How AI Promotion Optimization Helps Retailers Protect Peak-Season Margin
  • 10 BFCM Campaign Ideas Retailers Should Test in 2026
  • Barnes & Noble Marketing Strategy: Rebuilding Relevance Through Local Autonomy and Digital Support

Recent Comments

No comments to show.