by Sofia Spanou | Apr 22, 2019 | Brand Stories
When it comes to the high-street fashion brands, Zara dominates the scene. The brand is at the forefront of offering the latest fashion trends, high-quality products and, most importantly to consumers, awesome affordability. So, how did the brand grow from humble...
by ContactPigeon | Mar 20, 2019 | Marketing Automation
Savvy marketers know that the boom of eCommerce is setting market trends for online retailers. The influence of the annual growth of eCommerce is perhaps best illustrated by recent statistics. In 2017, global e-retail sales reached 2.3 trillion U.S. dollars, of which,...
by ContactPigeon | Feb 20, 2019 | Marketing Automation
The eCommerce industry has seen a dramatic boom in recent years, and there is no end in sight to the heights of which online sales may skyrocket. Just look at the rock solid eCommerce stats projecting that for 2021, online sales are expected to reach a minimum of $3.5...
by ContactPigeon | Jan 28, 2019 | Ecommerce
Every marketer needs to be in the know-how of the latest eCommerce statistics in order to ride the wave of ever-changing trends. By knowing what your consumers are looking for, you will have all the information and tools you need to set up your brand for success with...
by ContactPigeon | Dec 21, 2018 | Ecommerce
Email marketing has made some notable strides over the past few years to become a major channel for eCommerce. However, the eCommerce email marketing landscape wasn’t always such a seamless, automated process. Once upon a time, companies marketed their brands and...