eCommerce Marketing Strategy: A Step by Step Guide for 2024
The eCommerce industry has seen a dramatic boom in recent years, and there is no end in sight to the heights of which online sales may skyrocket. Just look at the rock solid eCommerce stats projecting that for 2021, online sales are expected to...
Valentine’s Day Statistics: Get Informed On This Romantic Day [Infographic]
Here at the pigeon nest, we understand that eCommerce managers are always on the lookout for the inside scoop on the latest Valentine’s Day statistics. Look no further! Our pigeons are tweeting songs of love this time of year as Valentine’s...
The 88 most amazing Ecommerce Statistics of 2024
Every marketer needs to be in the know-how of the latest eCommerce statistics in order to ride the wave of ever-changing trends. By knowing what your consumers are looking for, you will have all the information and tools you need to set up your...
7 Super Lovable Valentine’s Day Email Marketing Ideas
Valentine’s Day is just around the corner, meaning eCommerce retailers must come up with awesome Valentine’s Day email marketing ideas to boost conversions and compete to win the hearts of their visitors. And, if you’re not convinced...
The Evolution of Ecommerce Email Marketing
Email marketing has made some notable strides over the past few years to become a major channel for eCommerce. However, the eCommerce email marketing landscape wasn’t always such a seamless, automated process. Once upon a time, companies...
The Step By Step Holiday Email Marketing Checklist
Online sales are trending more than ever this holiday season, and as an eCommerce owner, preparing a mind-blowing holiday email marketing strategy will make your brand stand out from the crowd. According to Statista, in 2017 holiday season retail...
210+ Fairytale-ish Christmas Email Subject Lines for the Holidays
The holiday season has arrived and children are listening for the jingling bells of Santa’s sleigh as Christmas is fast approaching, even being restricted at their homes due to the crisis[delete this]. Storefronts and display windows will not...
Top 6 Ecommerce Trends to Watch in 2019
Ecommerce trends have an undeniable growing influence on shoppers and retail sales. In fact, figures for the most up-to-date eCommerce trends show that eCommerce influences as much as 56% of in-store purchases, while eCommerce itself represents...
10 eCommerce Guides You Should Read (immediately)
Whether you are an eCommerce newbie who is looking to start your online store or an experienced eCommerce owner looking scale up business results, chances are, 24 hours a day is not enough to accomplish all that’s required to grow a...
Email List Segmentation Best Practices for Ecommerce [2024 updated]
Email marketing is a reliable and effective marketing tool that eCommerce companies rely on to grow their business, however, without utilizing segmentation to help your company send more relevant and successful marketing campaigns, you are...
6 Free Email Marketing Tools for High Performing Newsletters
Email marketing continues to be one of the key communication and marketing channels between brands, business, and customers, and creating an optimized email marketing campaign has never been easier due to all of the free email marketing tools...
The Best of the Best Product Pages [2024 updated]
Your company’s landing page is its first impression. It determines what potential customers see first, whether they click around to see more and possibly make a purchase, maybe even whether they sign up to your email list to receive regular...
Marketer Spotlight: Meet Spitishop’s Themis Bezioulas
Our Marketer Spotlight series kicked off in July successfully. In this series, we provide a look into a marketer’s day to day life and learn about the path taken and lessons learned to excel in this demanding profession. This month, we are...
90+ Summer Marketing Ideas to Heat Up Your Sales [2024]
As retailers, marketers, and eCommerce professionals, you’re likely swamped with tasks such as managing Consent mode v2 and backing up data in Google Analytics Universal. However, with summer historically being a slower sales period, staying...
Marketer Spotlight: Meet Celestino’s Thanasis Paraskevopoulos
Digital marketing is an exciting yet challenging field that calls for techs, creatives, analysts and business minds alike. In this new “Marketer Spotlight” series, we offer a peek into a marketer’s day to day life. We...
16 Super (Daddy) Cool Father’s Day Email Subject Lines for eCommerce
Father’s Day email subject lines, plus campaign ideas to skyrocket your eShop sales Father’s Day is just around the corner. For reasons unknown, Father’s Day is often a neglected holiday when compared to the hype that...
The eCommerce Nurture Campaign Best Practices for 2024 (that work)
If you’re in any kind of online business today, you should know about the importance of nurture campaigns in eCommerce and the best practices on how to design successful nurturing sequences. Why? The reason is simple. In the landscape where...
Best Checkout Pages in eCommerce [2024 Edition]
Attaining the best eCommerce checkout is not a one and done deal. Achieving the best checkout pages requires testing and optimization to hit your desired conversion rates and ensure your customers complete their transactions. Some eCommerce...
200+ Mother’s Day Subject Lines for Retailers: Best ideas per niche [2024]
2024 Updated! We added even more inspiring Mother’s Day email subject lines for you to pick from. Enjoy! Mother’s Day is a holiday celebrated across the world. It also happens to be the 3rd largest retail holiday in the US since more than...
7 Must-Have eCommerce Follow Up Emails Every eShop Needs
Follow up emails are a must-do in the digital age whether you’re selling via cold contact, pursuing a job, following up with a prospect or existing customer. In eCommerce, follow up emails are essential for customer activation, retention,...