In 2024, an omnichannel strategy is not just a trend; it's a guiding principle reshaping the foundations of digital marketing...
Email Personalization Guide: Strategies and Tactics That Work
With a resounding 89% of marketers acknowledging the positive impact of personalization on their campaigns, the significance of...
20 Top eCommerce Trends to Watch in 2024
As we are about to enter 2024, staying in touch with the latest eCommerce trends is paramount, especially for retailers and...
Unlocking Black Friday Success: Key insights from our BFCM webinar
Black Friday and Cyber Monday (BFCM) have long been the pinnacle of the holiday shopping season. Retailers and shoppers eagerly...
Webinar: Unlocking Black Friday Success – Insights Across Retail Sectors
Black Friday, Cyber Monday (BFCM for short), and the holiday period that follows are the Holy Grail of the retail and eCommerce...
Black Friday Checklist: A 52-Spot Last-Minute Audit for Retailers
There aren’t enough words to describe accurately the importance of BFCM for retailers, and the last few years have proved it...
30 Back to School Marketing strategy ideas for FMCG retailers
Running a Back to School campaign is crucial for FMCG retailers, as this season significantly boosts consumer spending on...
ChatGPT and Retail: 7 ways AI Can Increase Business Efficiency
One of the most promising technologies for growing business efficiencies is AI (artificial intelligence) which has the potential...
Retail Innovation: 11 Retailers That Nailed It
In an ever-changing consumer market and a world dominated by technology, retailers must put their best foot forward regarding...
The 30 Best Christmas campaigns we’ve ever seen
Every year, the average American spends $997.73 on Christmas shopping, but the best part is that 74% of consumers are planning...
FMCG Marketing Strategies to Increase YOY Revenue
With recent events like COVID-19 and the restrictions that came along with it, retail marketing on an omnichannel level has...
23 Back-to-School Marketing Ideas for Retailers in 2024
As summer comes to a close, parents are prepping to send their kids back to school. This event marks one of the largest shopping...
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