Black Friday, the quintessential shopping extravaganza, is more than just a day of unbeatable deals and long checkout lines....
The 30 Best Black Friday Campaigns of All Time (2025 Update)
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Joyce Qian
Joyce runs Marketing at ContactPigeon. On a daily basis, she ponders on different ways innovative campaigns can translate into significant busienss growth, particularly given the ability to leverage data-driven insights. Outside of work, Joyce loves reading, traveling and exploring her new found home in the ancient city of Athens, Greece.
20 Creative Halloween Retail Promotion Ideas
In 2020, even amidst the Covid-19 pandemic, Halloween expenditure held its ground proudly with the overall spending in the...
Best Father’s Day Campaigns: 24 cases we will never forget – ContactPigeon | Blog
Father's Day campaigns have gained even more popularity following the worldwide impact of the pandemic. While we should...
Retail Best Practices: 12 Tactics to Maximize Your Mother’s Day Revenue
Mother's Day is a big day for mothers and the retail industry. Mother's Day, which is celebrated on May 9th this year, is the...
Facebook Ad Segmentation: A How-To Guide for Successful Ecommerce
The ability to use Facebook ad segmentation quickly and effectively is crucial to generating higher returns from your ad budget....
Retail Trends 2021: What 61 Industry Experts Predict for the Post Covid-19 Era
In 2020, the unexpected pandemic unsettled the world as we know it. Fortunately, the retail industry's growth rates in nearly...
Valentine’s Day Retail Best Practices to steal your customers’ hearts.
Who doesn't love Valentine's Day? If you're an online retailer, you already know that the international celebration of true love...
Sephora: The Omnichannel Strategy Which Redefined CX in Cosmetics
While many other brick-and-mortar high-street brands have crumbled throughout the decades, luxury cosmetic giants, Sephora have...
The Top 15 Retail Technologies to Watch in 2024
Much of the world we live in today depends primarily on technology. It influences nearly every aspect of our lives, from how we...
LEGO: The Marketing Strategy Behind the Toy Industry Titan
LEGO's claim to fame goes well beyond its famous interlocking plastic bricks. Since its founding in 1932, LEGO has diversified...
Retail Best Practices: Nailing your Holiday Marketing
As we step into 2024, the retail industry continues to evolve, adapting to the ever-changing consumer landscape. The challenges...
How to Use QR Codes in Retail: Best Practices for Optimal Customer Experience
To deliver exceptional next-generation in-store experiences, retailers must bridge the gap between the digital and physical...
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