by Sofia Spanou | Nov 30, 2023 | Ecommerce & Retail Marketing
Anyone browsing social media has probably seen a series of curated ads from Temu filled with product suggestions based on their search history. Founded in 2022, the Boston-based company has garnered 50 million downloads, surpassing the popularity of Amazon. The brand...
by Sofia Spanou | Nov 16, 2023 | Brand Stories, Ecommerce & Retail Marketing
In the fast-paced world of retail and eCommerce, staying ahead of the game is not just a goal; it’s the lifeline of our industry. For seasoned retail executives, inspiration often comes from the experiences and successes of industry giants who paved the way with...
by ContactPigeon | Jul 31, 2023 | Ecommerce & Retail Marketing
With over 4 million stores actively using the platform, Shopify has become one of the most popular ways for merchants to do business online. Retailers globally use Shopify to take their physical stores online and connect with customers. The site offers eCommerce...
by ContactPigeon | Jul 14, 2023 | Ecommerce & Retail Marketing
Brand loyalty is hard to come by, even harder to maintain, but so easy to be destroyed. The ever-changing environment of marketing and eCommerce has had a long-lasting battle with accumulating data in lawful and non-intrusive ways, given the scandals that have emerged...
by ContactPigeon | Jun 16, 2023 | Ecommerce & Retail Marketing
We are in the final month until Google officially phases out Universal Analytics (UA). If you have yet to make plans for a GA4 migration of your eCommerce site, you risk losing valuable web insights after July 1st, 2023, when Google UA will stop collecting data....
