by Joyce Qian | Jun 9, 2021 | Ecommerce & Retail Marketing
Father’s Day campaigns have gained even more popularity following the worldwide impact of the pandemic. While we should appreciate our parents every day, the challenging COVID-19 era and its social distancing measures have motivated us to express our gratitude...
by Joyce Qian | Apr 23, 2021 | Ecommerce & Retail Marketing
Mother’s Day is a big day for mothers and the retail industry. Mother’s Day, which is celebrated on May 9th this year, is the third-largest retail holiday in the U.S. The nuance of Mother’s Day is that shoppers are buying primarily for their...
by Sofia Spanou | Apr 5, 2021 | Marketing Automation
Each year, Gartner publishes a list of the top strategic technology trends for businesses to pay attention to for the upcoming year. As a world-leading research and advisory company, Gartner understands the retail business and how customers interact with it, so...
by Joyce Qian | Mar 16, 2021 | Ecommerce & Retail Marketing
In 2020, the unexpected pandemic unsettled the world as we know it. Fortunately, the retail industry’s growth rates in nearly all leading economies remained positive. For instance, in the United States, the retail index grew by 6.9% (YoY), with eCommerce...
by Joyce Qian | Feb 11, 2021 | Ecommerce & Retail Marketing
Who doesn’t love Valentine’s Day? If you’re an online retailer, you already know that the international celebration of true love is a great time to boost sales and to recover from the post-holiday slump. In 2020, Valentine’s Day...