Retail Best Practices: 12 Tactics to Maximize Your Mother’s Day Revenue

retail best practices mothers day

Mother’s Day is a big day for mothers and the retail industry. Mother’s Day, which is celebrated on May 9th this year, is the third-largest retail holiday in the U.S. The nuance of Mother’s Day is that shoppers are buying primarily for their mothers and stepmothers. A part of that $20B Mother’s Day retail spends also includes purchases for wives, daughters, grandmothers, sisters, and even friends.‌ Consequently, any retailer should have a marketing campaign ready to roll out for the big holiday. Below you’ll find a combination of online and physical retail best practices for your Mother’s Day marketing strategy.‌ Impressive Mother’s Marketing

Continue reading

Retail Trends 2021: What 61 Industry Experts Predict for the Post Covid-19 Era

retail trends 2021

In 2020, the unexpected pandemic unsettled the world as we know it. Fortunately, the retail industry’s growth rates in nearly all leading economies remained positive. For instance, in the United States, the retail index grew by 6.9% (YoY), with eCommerce sales contributing 21.3% of the total retail revenue or more than a fifth of the GMV generated for the first time. E-commerce sales spike is not entirely surprising since the lockdowns kept the physical retailers shuttered for weeks in many countries. “In 2020, the YoY growth of eCommerce in retail is 3 times higher than that of 2019.” Despite the favorable

Continue reading

The Top 15 Retail Technologies to Watch in 2021

top retail technologies

Much of the world we live in today depends primarily on technology. It influences nearly every aspect of our lives, from how we communicate with one another to the way we conduct our businesses.  At the same time, technology is ever-evolving, shifting to make our lives more convenient and enjoyable. As new technology trends emerge, the wisest decision for any business is to keep up and adapt. This is especially crucial for those in eCommerce and retail, as it’s those technological advancements that keep customers coming back for more due to differentiated shopping experience. 2020 put retailers in quite a

Continue reading

The Guide to Annual Retail Company Budget Planning: 2021 Edition

retail company budget planning

One of the quickest ways to ensure your retail business’s success is to spend a lot of effort in your company budget planning. This process is easier than you might think, and it gives you an objective overview of your company. By tracking how much you make and spend, you’ll be able to pinpoint the strengths and weaknesses of your retail operation. In this article, you’ll learn everything you need to know about company budget planning – why you need it, how to do it, a useful template, and some helpful tips. But first, a definition. What is Business Budget Planning

Continue reading

How to Use QR Codes in Retail: Best Practices for Optimal Customer Experience

QR codes retail

To deliver exceptional next-generation in-store experiences, retailers must bridge the gap between the digital and physical worlds. QR codes in retail stores enhance the customer journey and facilitate an omnichannel shopping experience that seamlessly connects the dots between the physical and online spaces. Despite having been around for decades, the first wave of QR codes for retail didn’t see the success many marketers hoped it would, mostly due to technological shortcomings that required users to download various scanner apps. But since Apple’s iOS 11 update that allowed iPhone users to scan QR codes directly through the camera app, the implementation

Continue reading