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Chatbot Best Practices for Omnichannel Retailers
While chatbots have been around for decades, it was not until the late 2000s that more companies started experimenting...
Hyper-Personalization in Retail: Definition, Examples and Key Trends
Many retailers have already harnessed the power of personalized messaging to attract new customers, but a select few are...
Creating the Best Abandoned Cart Email for Your Retail Venture
All eCommerce retailers experience customers abandoning their carts before completing a transaction. It’s common for shoppers to...
Unlocking Black Friday Success: Key insights from our BFCM webinar
Black Friday and Cyber Monday (BFCM) have long been the pinnacle of the holiday shopping season. Retailers and shoppers eagerly...
Halloween Statistics and Facts Every Retailer Should Consider (2024 Update)
The spirit of Halloween should include bewitching themes, ghoulish vibes, jack-o’-lanterns, and costumes. However, besides being...
Optimizing omnichannel experiences with customer feedback: A guide for retailers
Today’s customer expects a seamless omnichannel experience. According to Google research, omnichannel drives as much as 80%...
Webinar: Unlocking Black Friday Success – Insights Across Retail Sectors
Black Friday, Cyber Monday (BFCM for short), and the holiday period that follows are the Holy Grail of the retail and eCommerce...
Walmart Marketing Strategy: Decoding the Success of the US Multinational Retailer
The Walmart household name has made an enormous impact in the retail world of hypermarkets and experienced immense growth since...
Black Friday Checklist: A 52-Spot Last-Minute Audit for Retailers
There aren’t enough words to describe accurately the importance of BFCM for retailers, and the last few years have proved it...
Drip Marketing for Retailers: The Art of Nurturing Leads and Maximizing Customer Engagement
In the competitive retail landscape, establishing robust customer engagement is paramount for fostering enduring brand...
The Rise of Sustainable Retail: How Brands Can Embrace Eco-Friendly Practices
In every phase, from manufacturing to shipping and even product disposal, the majority of retail processes exert negative...
Analyzing Lidl’s Marketing Strategy: How the Discount Supermarket Leader Scaled
The fierce competition in the FMCG world has brought forward many big brands that have achieved global awareness and continuous...
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