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Business Continuity for Retail: Lesson from COVID-19

Business Continuity for Retail: Lesson from COVID-19

by Joyce Qian | May 18, 2020 | Ecommerce & Retail Marketing

The COVID-19 crisis has been devastating on businesses around the world, causing major disruptions to all business functions – from operations to supply chain management to marketing and sales. One of the sectors most affected by the crisis is the retail...
How to Automate Your Customer Support in 2024

How to Automate Your Customer Support in 2024

by Guest Contributor | May 11, 2020 | Marketing Automation

It’s no secret that rapidly developing new technology is changing the world of business for the decades to come. It’s 2023 and your customers have yet again raised their expectations as to how their experience with your product or service should look like. Not...
5 Ways to Grow Your Email List 2024

5 Ways to Grow Your Email List 2024

by Guest Contributor | May 5, 2020 | Marketing Automation

Whether you already have an email marketing strategy in place or are looking for ways to expand your outreach into email and grow your mailing list in doing so, the approach you take will effectively make or break your efforts. According to HubSpot, 80% of business...
Farfetch Case Study: Analyzing The Strategy of the UK Fashion Unicorn

Farfetch Case Study: Analyzing The Strategy of the UK Fashion Unicorn

by Joyce Qian | Apr 2, 2020 | Brand Stories

Building a fashion eCommerce business into a unicorn is not an easy feat, even if you’ve got all the funding in the world. It takes more than money to make it happen. From its humble beginning in 2007, Farfetch, a luxury fashion brand, now serves diverse...
The Coronavirus Survival Guide for Retail [Infographic]

The Coronavirus Survival Guide for Retail [Infographic]

by ContactPigeon | Mar 20, 2020 | Ecommerce & Retail Marketing

With the outbreak of COVID-19, the retail sector has entered uncharted territory with the temporary closure of physical stores and the slowdown of consumer spending on broad scales. Undoubtedly, there will be tough challenges ahead. That’s why we decided that...
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