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Retail Events (EU): Which to Attend and How to Take the Maximum Value Out of Them
Now that in-person shopping is resuming, the growth of the eCommerce industry may have slowed down to 12.2 percent in 2022 (vs...
Shoptalk 2024 Europe: How to get properly prepared for the famous retail event
After so many changes these past few years, now that physical events are back on track, the need to stay connected and updated...
Sainsbury’s Marketing Strategy: Becoming the Second-Largest Supermarket Chain in the UK
The name “Sainsbury’s” is familiar to people across all demographics and age groups in terms of quality and affordable grocery...
ContactPigeon partners with Athens University of Economics and Business (AUEB) for the second year in a row
After last year’s successful collaboration between ContactPigeon and the Athens University of Economics and Business, the two...
The 30 Most Important Customer Engagement Metrics You Should Track in Retail
The retail business takes place where your customers are. They're on social media, on mobile apps, and everywhere else you can...
The 60 most important Mother’s Day statistics for retailers (2024)
When most business leaders picture major holidays, they focus on Christmas, Easter, and Valentine's Day. These are all important...
ASDA’s marketing strategy: How the British supermarket chain reached the top
ASDA is one of the largest and most famous retailers in the UK. Currently, it serves more than 18 million customers every week...
The 16 Best Easter Campaigns of All Time
Retailers and growth marketers alike need to be completely aligned with the pulse of the market, if they wish to succeed and...
8 Proven Easter Promotion Ideas for eCommerce
Modern eCommerce specialists drive a significant share of their sales during the holiday season. November and December, in...
Martech Trends 2022: 48 industry experts share their insights
The last couple of years has been at least challenging for most industries around the world. The pandemic's impact has...
How to choose the ideal retail customer engagement platform
Let’s allow the importance of retail customer engagement to sink in: When it comes to making a purchase, 64% of people find the...
Gartner Trends 2022: What Do They Mean for Retailers?
When Gartner’s Top Strategic Technology Trends for 2022 report came out, the whole world hastened to read it. The report...
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