Ecommerce Marketing Archives - ContactPigeon

9 Black Friday Ecommerce Hacks to Skyrocket Your Sales

October 31, 2018 by ContactPigeon in Ecommerce

Quick Update: We just release the latest Black Friday report 2018, with the latest consumer behavior data and most effective marketing tactics! Read it here! With Black Friday approaching, one way to give your online business a leg up is to implement the latest Black Friday eCommerce hacks. It sounds easy enough. But ask yourself a question: “Do you have access to all of the latest trends and best practices on how to make your brand stand out from the competition?” Before the holiday frenzy begins, you need to start preparing. Black Friday 2018 is expected to yield online retailers a new sales record high. Consider that Black

5 eCommerce Summer Marketing Ideas to Heat Up Your Sales

July 3, 2018 by ContactPigeon in Ecommerce

After recent Mother’s Day sales and rush to be GDPR compliant, eCommerce marketers are left to wondering how to generate the next campaign hype. Patience is the name of the game if you’re an eCommerce marketer or owner trying to drum up some extra business with summer promotions or other summer marketing ideas. Internet lore holds that people spend less time on the web over the summer months, and consequently, do less shopping. But that may just be a self-induced fallacy to drive an industry-wide break Turn around the summer slow season Official internet statistics are hard to find

May 4th Marketing Ideas to Rocket eCommerce Conversions

May 3, 2018 by Joyce Qian in Ecommerce

For the millions of Star War fans across the world, May 4th is a special day. The fanbase has elected this day as Star Wars Day for the pun on the franchise’s now legendary catchphrase “May the Fourth be with you”. As our tribute to this day, we channeled some Jedi wisdom to come up with four May 4th marketing ideas to give your eCommerce results a boost. May 4th Marketing Ideas for Your eCommerce Store All of the ideas can be implemented any time, but you can opt to maximize the effect by implementing it with a touch of Star

8 Ways to Use Chrome Notifications to Boost Shopify Store Conversion Rates

March 13, 2018 by ContactPigeon in Automation

As a Shopify store owner, have you ever found yourself in a position where you receive a healthy amount of traffic to your eCommerce platform, yet still suffer from low conversion rates when it comes to following up on initial visitor interest in your store and registering those all-important final sales? If so, Chrome Notifications may be just the ticket to give your conversion a little boost. What are Chrome Notifications? Google has provided an effective tool to bring otherwise lost customers back and boost your sales totals in the form of “Chrome Notifications.” Simply put, a Chrome Notification is

5 Ways of Using eCommerce Push Notifications for Marketing

February 21, 2018 by ContactPigeon in Automation

Last month, we introduced yet another power messaging channel to reach your target audience. The new eCommerce push notifications give you unique ability to reach users with special updates, sales, promotions and tailored reminders to lapsing customers. With proper usage, this channel has the potential to overtake emails in its effectiveness. Push notifications are not subjected to spam filters, nor any other form of inbox restrictions and messages are “pushed” at the point where users are active on their devices. As a result, eCommerce push notifications have 3 to 10x times higher click rates compared to standard email newsletters, and so

11 Romantic Valentine’s Day Email Subject Lines to Steal

January 31, 2018 by ContactPigeon in Email Tips

When it comes to email marketing, consumers scroll, swipe and click their way through hundreds, if not thousands, of messages each day. Consequently, the gap for capturing customer’s attention is narrowing considerably. Throw in a consumption-driven event like Valentine’s Day, when nearly every business out there is jumping into the marketing frenzy, and you’ve got your work cut out for you. What all eCommerce Managers should also keep in mind is that Valentine’s Day is the 2nd largest commercial day in the US, so you should totally spend some time on designing your Valentine’s email marketing strategy (btw, check out our Valentine’s

Black Friday Email Marketing Report 2017 [Infographic]

Black Friday 2017 Email Marketing Report

November 28, 2017 by Joyce Qian in Ecommerce

2018 update: Our new Black Friday report 2018 is out! Read it here! Each year, online retailers make new records during the Black Friday and Cyber Monday shopping period. In 2016, consumers spent a total of $12B online over the Black Friday weekend alone. Black Friday 2017 was no exception, as a growing number of consumers opt for the comfort of their home (office) over the crowded streets and malls when it comes to grabbing the best Black Friday deals. At ContactPigeon, we analyzed millions of transactional records for a sneak peek into how Black Friday 2017 was shaped up. We have

How to Capitalize on Your Black Friday Traffic

November 21, 2017 by ContactPigeon in Automation

Every year, online and retail shopping records are broken during the period between Thanksgiving, Black Friday and Cyber Monday. Black Friday and Cyber Monday are the two biggest shopping days of the year. Ecommerce continues to be the favorite choice of consumers who are trying to take advantage of holiday sales and steer clear of crowds during this busy shopping period. U.S. customers spent a total of $12.8 billion online between Thanksgiving Day and Cyber Monday in 2016. Cyber Monday 2016 was the biggest day for online sales in the U.S. in all of history. Here is a step-by-step guide

6 Tips to Rock Your Cyber Monday Marketing (2018 updated)

November 14, 2017 by ContactPigeon in Ecommerce

On Cyber Monday 2017, US retailers expect to haul in $3.81 billion in sales revenue. How much of that lands in your pocket depends in part on how well you prepare your Cyber Monday marketing plan. In this article, we collected some useful trends, facts, and marketing tactics that will help you boost your eCommerce store’s sales this year. Here is what we know about Cyber Mondays and modern shoppers: Amazon is the most popular cyber shop for buyers 💰 More men than women shop on Cyber Monday 👨 Americans spend 4.7 hours per day on their phones, much of it researching